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Farm Focus vs Lucro Rural

Lucro Rural

7.9#1 in farm accounting softwareFrom R$348 a month
Free planAndroidiOSWeb
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What both publish

FactFarm FocusLucro Rural
HeadquartersMasterton, New ZealandCampo Novo do Parecis, Mato Grosso, Brazil
IntegrationsNamed connectors include Mobble, Crystal Payroll, Farmlands, Farm Source, DairyBase, PaySauce and Fonterra Statement Feed.The producer page states that the system retrieves invoices automatically from SEFAZ and integrates issued and processed NF-e with farm finances.
SecurityFarm Focus says it takes reasonable steps to protect personal information from loss, unauthorised activity and other misuse.Lucro Rural says it uses encryption protocols to protect financial and operational information from unauthorized access.

Farm Focus plans

  • Limited (monthly)35 NZD a month
  • Management Tags (monthly add-on)39 NZD a month
  • Additional (monthly)129 NZD a month
  • Standard (monthly)139 NZD a month
  • Limited (annual)349 NZD a year
  • Management Tags (annual add-on)389 NZD a year

Lucro Rural plans

  • Contador gratuitoFree
  • EssencialR$348 a month
  • Para ProdutorR$374 a month
  • ProfissionalR$548 a month
  • AvançadoR$848 a month
  • EnterpriseR$1,248 a month

Pick Farm Focus if…

You want what its maker publishes above — check its page for the details.

Pick Lucro Rural if…

Lucro Rural suits rural producers managing farm finances and tax tasks, as well as accounting offices serving rural clients. The mobile app requires an active account with credentials registered by the user’s accountant.

Charts they share