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Empower App vs Reach

Empower App

7.3#4 in peer-to-peer texting softwareFree plan
Free planAndroidiOSWebAPI
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Reach

6.6#9 in peer-to-peer texting softwareFrom $115 a month
AndroidiOSWebAPI
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What both publish

FactEmpower AppReach
CanvassingThe app supports open canvassing, door-to-door canvassing, automatic turf cutting and requests for nearby turf.Users can search campaign voter data, import and match personal contacts, collect survey responses, and build a personal network for friend-to-friend outreach.
Data ownershipThe organization using Empower owns its data and can export it whenever it chooses.Reach says campaigns own and control the data they collect and that it will not share campaign data with third parties without written permission.
HeadquartersMonona, Wisconsin, United States228 Park Ave S, PMB 62932, New York, NY 10003-1502, United States
Intended usersThe maker describes the app as a volunteer action hub for organizations seeking to connect with, expand and activate supporters.Reach identifies electoral campaigns, nonprofits, activist groups, trade and labor unions, clubs, and organizations as intended users, and says it is currently available only to US-based campaigns and organizations.

Empower App plans

  • 501(c)(3), 501(c)(4) and labor organizationsFree
  • Nonprofit and labor accessFree
  • Political parties, PACs and candidatesPriced on request

Reach plans

  • Basics$115 a month
  • Complete$230 a month
  • Movement$345 a month

Pick Empower App if…

Empower App suits organizations building supporter networks through volunteers’ personal relationships. It is relevant to groups coordinating canvassing, recruitment, mobilization, events, fundraising, and multichannel outreach, including teams needing English or Spanish and low-tech participation options.

Pick Reach if…

Reach suits US-based electoral campaigns, nonprofits, activist groups, trade and labor unions, clubs, and other organizations organizing supporters. It is primarily a canvassing tool, rather than a solution for a campaign’s full texting needs.

Charts they share