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ClickPatrol vs ProtectPPC

ClickPatrol

7.9#1 in click fraud softwareFrom €71 a month
Free planAndroidiOSWebAPI
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What both publish

FactClickPatrolProtectPPC
DetectionThe service says it scores each click using 800+ data points and detects bots, VPNs, proxies, data centers, competitors, and scraper traffic.It analyzes each click in under 50 ms using 10+ fraud signals, including IP reputation and device fingerprinting.
PurposeClickPatrol scores ad clicks to identify click fraud and keep suspicious traffic out of campaigns, leads, and conversion data.ProtectPPC provides click fraud protection for PPC networks, with real-time detection and automatic blocking.

ClickPatrol plans

  • Traffic InsightsFree
  • Traffic Security Starter€71 a month
  • Traffic Security PRO€83 a month
  • Agency & multi-brandPriced on request

ProtectPPC plans

  • Starter$29 a month
  • Growth$69 a month
  • Pro$129 a month
  • Agency$249 a month

Pick ClickPatrol if…

ClickPatrol may suit advertisers who want to identify suspicious clicks and automate exclusions across supported ad platforms. Its listed plans distinguish single-brand use from higher click volumes and multi-brand accounts.

Pick ProtectPPC if…

ProtectPPC suits PPC advertisers who want automated click blocking, especially those using Google Ads. Teams using Microsoft Ads should be prepared to apply the suggested IP list manually, while Meta users get quality scoring and audience exclusions rather than IP blocking.

Charts they share