CallSource CallTrack
5.4#18 in inbound call tracking softwareWeb
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| Fact | CallSource CallTrack | Nimbata |
|---|---|---|
| Call attribution | Tracking numbers identify which advertising sources generate phone traffic, capture caller phone numbers, and record calls. | The service assigns dynamic tracking numbers so marketers can identify campaigns, pages and keywords associated with calls. |
| Founded | 1992 | 2013 |
| Integrations | Named integration partners include eLead1One, VinSolutions, DealerSocket, VistaDash, MarketSharp, LeadPerfection, 3CX, 8x8, Clarity, Five9, and VOIPTools; CallSource also describes ADF XML, FTP, or XML integration options. | Listed integrations include Google Ads, Pipedrive, Zapier, webhooks, Microsoft Dynamics, HubSpot, GA4, Meta, Looker Studio, Google Sheets, Salesforce, Zoho, Slack and others. |
| Intended users | CallSource describes its services as serving businesses in the United States and Canada and names automotive, home services, and other industries on its site. | Nimbata identifies marketing agencies and multi-location businesses among the audiences it serves. |
| Reporting | The product provides real-time web-based customizable reports organized by location, employee, ad source, and other categories. | Users can build dashboards and custom reports, save them as PDFs, share views and export data as CSV or Excel. |
| Security | CallSource says its network is firewall protected, database content and call recordings are encrypted, and reporting access is password protected. | Nimbata describes encryption in transit and at rest, multifactor authentication, and role-based access controls. |
| Support | The company lists [email protected] and 800-500-4433 as support contacts. | Nimbata states that it offers knowledge-base articles, email, live chat, phone support and plan-dependent dedicated account managers. |
CallTrack suits businesses in the United States and Canada that want to connect advertising with incoming calls, including automotive and home services businesses. It may also fit teams that use call recordings and reporting to review call handling.
Nimbata suits marketing agencies and multi-location businesses that need to attribute inbound calls to campaigns and marketing sources. Teams seeking call analysis, routing, and revenue attribution can also draw on its listed features.