
Brand Intel
8.0#2 in social media listening softwareFrom $39 a monthFree planWebAPI
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| Fact | Brand Intel | Meltwater Social Listening |
|---|---|---|
| Coverage | The maker says Brand Intel harvests information and extracts insights from over 75,000 source connections. | Coverage can include X, TikTok brand mentions, Reddit, online news and other sources, depending on package and region. |
| Founded | LinkedIn lists Rule14 LLC as founded in 2011. | 2001 |
| Free plan | Yes | No |
| Integrations | Listen channels can include Facebook, Twitter, Instagram, YouTube, news aggregators, PACER and EDGAR. | Meltwater lists Power BI, Domo, Looker, Salesforce, Slack, Microsoft Teams and AI assistants such as Claude and ChatGPT among its integrations and connections. |
| News monitoring | Yes | Yes |
| Sentiment analysis | Brand Intel monitors sentiment for brands, products, services, competitors and customers. | It provides brand-level sentiment enrichment and sentiment shift analysis. |
| Social network coverage | Twitter,Facebook,Instagram,YouTube | X,Meta (Facebook and Instagram),YouTube,TikTok,LinkedIn,Reddit,Pinterest,Snapchat,Twitch,Discord,Threads,Bluesky,WeChat,Weibo,RED (Xiaohongshu),Douyin,Toutiao,QQ,Bilibili,Youku,Naver,Kakao Talk,LINE |
Brand Intel suits marketing and PR teams, product leads, risk management officers, and corporate executives needing social, web, and news monitoring. It also fits organizations wanting sentiment analysis, trend alerts, dashboards, or API access through a browser-based service.
It suits communications and marketing teams that monitor several social and digital channels, as well as agencies managing multiple brands or campaigns. Teams can choose from plans described for small teams through global brands and agencies.