
Brand Intel
8.0#2 in social media listening softwareFrom $39 a monthFree planWebAPI
Visit

| Fact | Brand Intel | Brandwatch Listen |
|---|---|---|
| Coverage | The maker says Brand Intel harvests information and extracts insights from over 75,000 source connections. | Brandwatch says Listen draws insights from 100 million online sources. |
| Founded | LinkedIn lists Rule14 LLC as founded in 2011. | 2007 |
| Integrations | Listen channels can include Facebook, Twitter, Instagram, YouTube, news aggregators, PACER and EDGAR. | Listen integrates with Brandwatch Engage to let teams view and act on mentions through a customized feed. |
| News monitoring | Yes | Yes |
| Security | Rule14 says it uses physical, electronic, and managerial procedures to safeguard personal information, while noting it cannot guarantee internet security. | Brandwatch’s legal hub links security documents and says its security team follows confidentiality, integrity, and availability principles. |
| Sentiment analysis | Brand Intel monitors sentiment for brands, products, services, competitors and customers. | Yes |
| Social network coverage | Twitter,Facebook,Instagram,YouTube | X (Twitter),Facebook,Instagram,LinkedIn,TikTok,Tumblr,YouTube,Reddit,Bluesky,QQ |
| Support | Individual includes email support, Business includes 24/7 priority support, and Enterprise includes an assigned relationship manager. | Brandwatch offers product help through its Help Center, Academy courses, and user community. |
Brand Intel suits marketing and PR teams, product leads, risk management officers, and corporate executives needing social, web, and news monitoring. It also fits organizations wanting sentiment analysis, trend alerts, dashboards, or API access through a browser-based service.
Listen suits social media managers, content marketers, and teams tracking conversations about their brand or competitors. Teams should check whether their contract includes saved searches.