Bitly
8.8#1 in url shortenersFrom $10 a monthFree planAndroidiOSWebAPI
VisitBitly vs URL Foundry
URL Foundry
7.8#11 in url shorteners₹8, paid onceFree planWebAPI
VisitWhat both publish
| Fact | Bitly | URL Foundry |
|---|---|---|
| Analytics | Bitly provides link performance data, including location and device insights, in a unified dashboard. | Analytics track clicks, geography, devices, traffic sources, and campaign performance in real time. |
| API access | Yes | Yes |
| Branded links | Users can create vanity URLs with a custom domain and back-half. | Users can shorten URLs with their own branded domains and track their performance. |
| Bulk link creation | Yes | Yes |
| Custom domains | Yes | Custom domains are supported for branded short links. |
| Free plan | Yes | Yes |
| Geo targeting | Yes | Yes |
| Integrations | Bitly says it connects with more than 60 marketplace integrations, including Canva, Claude, and HubSpot. | The maker says API-based link management and integrations are launching soon; it links documentation and tutorials for setup guidance. |
| Support | Enterprise plans include customized onboarding, priority support, and a dedicated customer success manager. | Technical support is offered for routing, targeting, analytics and troubleshooting by email. |
Bitly plans
- FreeFree
- Core$10 a month
- Growth$2,934,835 a month
- Premium$300 a month
- EnterprisePriced on request
URL Foundry plans
- FreeFree
- Base business links pricing—
- FreeFree
- Fixed pricing₹8, paid once
- Base business links pricing₹8, paid once
Pick Bitly if…
Bitly suits businesses and individuals who need branded short links, QR Codes, and link-performance analytics. Its routing controls and integrations may be useful for teams managing campaigns across channels.
Pick URL Foundry if…
You want what its maker publishes above — check its page for the details.