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Bitly vs Trimlink

Bitly

8.9#1 in url shortenersFrom $10 a month
Free planAndroidiOSWebAPI
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Trimlink

7.6#21 in url shortenersFrom $228 a year
Free planWebAPI
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What both publish

FactBitlyTrimlink
AnalyticsBitly provides link performance data, including location and device insights, in a unified dashboard.Its analytics dashboard reports clicks, QR scans, referral sources, and engagement, with event tracking subject to plan limits.
APIEnterprise plans include high-volume API and webhook access.Trimlink describes a REST API with OAuth, webhooks, and SDKs for Python, Node.js, PHP, Java, and .NET.
API accessYesYes
AudienceBitly describes its platform as serving businesses of all sizes and provides plans for individuals, small businesses, and large enterprises.Trimlink says it is designed for businesses, marketers, creators, and teams managing digital campaigns.
Bulk link creationYesYes
Custom domainsYesYes
Free planYesYes
Geo targetingYesYes
HeadquartersNew York, United StatesAgra, Uttar Pradesh, India
IntegrationsBitly says it connects with more than 60 marketplace integrations, including Canva, Claude, and HubSpot.The API page names social platforms, ecommerce tools, CRMs, email services, analytics products, CMS platforms, mobile frameworks, and cloud platforms as integration targets.
ProductBitly lets businesses create, share, and track short links and QR Codes.Trimlink is a URL shortener and link management platform for creating branded links, sharing QR codes, and tracking campaigns.
SecurityBitly says all links are encrypted with HTTPS and recommends strong passwords and two-factor authentication.The privacy policy says Trimlink uses encryption, access controls, regular security audits, employee training, and maintains SOC 2 Type 1 compliance.

Bitly plans

  • FreeFree
  • Core$10 a month
  • Growth—
  • Premium$300 a month
  • EnterprisePriced on request

Trimlink plans

  • FreeFree
  • Pro$228 a year
  • Bulk$588 a year
  • EnterprisePriced on request

Pick Bitly if…

Bitly suits businesses and individuals who need branded short links, QR Codes, and link-performance analytics. Its routing controls and integrations may be useful for teams managing campaigns across channels.

Pick Trimlink if…

Trimlink suits businesses, marketers, creators, and teams managing digital campaigns who need branded links, QR codes, and campaign analytics. Its free allowance may suit users with modest monthly link and tracking needs.

Charts they share