Bitly
8.9#1 in url shortenersFrom $10 a monthFree planAndroidiOSWebAPI
VisitBitly vs SPRL
What both publish
| Fact | Bitly | SPRL |
|---|---|---|
| Analytics | Bitly provides link performance data, including location and device insights, in a unified dashboard. | SPRL describes analytics for clicks, locations, devices, referrers, campaigns, conversions, and revenue. |
| API | Enterprise plans include high-volume API and webhook access. | SPRL provides REST APIs and says API requests require HTTPS, a Client ID, and an API key; usage limits depend on account configuration. |
| API access | Yes | Yes |
| Audience | Bitly describes its platform as serving businesses of all sizes and provides plans for individuals, small businesses, and large enterprises. | SPRL describes its platform for marketers, developers, agencies, startups, and enterprises. |
| Bulk link creation | Yes | Yes |
| Custom domains | Yes | Yes |
| Geo targeting | Yes | Yes |
| Headquarters | New York, United States | Bengaluru, Karnataka, India |
| Integrations | Bitly says it connects with more than 60 marketplace integrations, including Canva, Claude, and HubSpot. | SPRL lists MCP connections for ChatGPT, Claude, Gemini, and Cursor, plus a WordPress plugin and Android app. |
| Product | Bitly lets businesses create, share, and track short links and QR Codes. | SPRL offers branded short links, QR codes, and real-time click analytics. |
| Security | Bitly says all links are encrypted with HTTPS and recommends strong passwords and two-factor authentication. | SPRL describes HTTPS/TLS encryption, authentication controls, API rate limiting, continuous monitoring, and automated abuse detection. |
| Support | Enterprise plans include customized onboarding, priority support, and a dedicated customer success manager. | SPRL lists a Help Center, API documentation, contact support, and a Trust Center. |
Bitly plans
- FreeFree
- Core$10 a month
- Growth—
- Premium$300 a month
- EnterprisePriced on request
SPRL plans
- Pay as you go—
- SPRL₹0.10, paid once
Pick Bitly if…
Bitly suits businesses and individuals who need branded short links, QR Codes, and link-performance analytics. Its routing controls and integrations may be useful for teams managing campaigns across channels.
Pick SPRL if…
You want what its maker publishes above — check its page for the details.