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Bitly vs spoo.me

Bitly

8.9#1 in url shortenersFrom $10 a month
Free planAndroidiOSWebAPI
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What both publish

FactBitlyspoo.me
AnalyticsBitly provides link performance data, including location and device insights, in a unified dashboard.Analytics are included with every link and show click time series, unique visitors, repeat behavior, referrers, and geographic distribution.
API accessYesYes
AudienceBitly describes its platform as serving businesses of all sizes and provides plans for individuals, small businesses, and large enterprises.The about page says spoo.me is used by independent developers, indie teams and organizations seeking link infrastructure without SaaS vendor lock-in.
Custom domainsYesUsers can connect an apex domain or subdomain to brand their short links.
Free planYesYes
Geo targetingYesYes
IntegrationsBitly says it connects with more than 60 marketplace integrations, including Canva, Claude, and HubSpot.The apps page lists Discord, Telegram, Slack, n8n, and Zapier bots or integrations, with each marked “soon.”
Link controlsUsers can change link destinations, schedule expiration, and route visitors by country, region, device, or platform.Links can be protected with a passphrase, capped by clicks, or set to expire on a chosen date.
ProductBitly lets businesses create, share, and track short links and QR Codes.spoo.me is an open-source link management platform with a redirect service, campaign dashboard, public API, and native clients.
SupportEnterprise plans include customized onboarding, priority support, and a dedicated customer success manager.The contact page says replies are within 24 hours, usually faster, and that bug reports go to the issue tracker.

Bitly plans

  • FreeFree
  • Core$10 a month
  • Growth—
  • Premium$300 a month
  • EnterprisePriced on request

spoo.me plans

No prices published.

Pick Bitly if…

Bitly suits businesses and individuals who need branded short links, QR Codes, and link-performance analytics. Its routing controls and integrations may be useful for teams managing campaigns across channels.

Pick spoo.me if…

You want what its maker publishes above — check its page for the details.

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