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Bitly vs OpenShort.Link

Bitly

8.9#1 in url shortenersFrom $10 a month
Free planAndroidiOSWebAPI
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What both publish

FactBitlyOpenShort.Link
AnalyticsBitly provides link performance data, including location and device insights, in a unified dashboard.The homepage lists analytics for UTM parameters, geography, and devices.
APIEnterprise plans include high-volume API and webhook access.The homepage lists API access for integration and automation.
API accessYesYes
Bulk link creationYesYes
Custom domainsYesYes
Geo targetingYesYes
IntegrationsBitly says it connects with more than 60 marketplace integrations, including Canva, Claude, and HubSpot.The integrations page lists a Chrome and Firefox browser extension and a WordPress plugin as coming soon, and describes third-party integration documentation in the dashboard.
ProductBitly lets businesses create, share, and track short links and QR Codes.OpenShort.Link describes itself as an open-source, self-hosted serverless URL shortener that runs on Cloudflare.
SecurityBitly says all links are encrypted with HTTPS and recommends strong passwords and two-factor authentication.Listed security features include TOTP-based MFA, role-based access, API keys, secure session cookies, password hashing, and rate limiting.
SupportEnterprise plans include customized onboarding, priority support, and a dedicated customer success manager.The documentation page directs users to its FAQ, community, and GitHub issue reporting for help.

Bitly plans

  • FreeFree
  • Core$10 a month
  • Growth—
  • Premium$300 a month
  • EnterprisePriced on request

OpenShort.Link plans

  • Self-hosted open-source softwareFree

Pick Bitly if…

Bitly suits businesses and individuals who need branded short links, QR Codes, and link-performance analytics. Its routing controls and integrations may be useful for teams managing campaigns across channels.

Pick OpenShort.Link if…

You want what its maker publishes above — check its page for the details.

Charts they share