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Bitly vs Linkfire

Bitly

8.9#1 in url shortenersFrom $10 a month
Free planAndroidiOSWebAPI
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What both publish

FactBitlyLinkfire
AnalyticsBitly provides link performance data, including location and device insights, in a unified dashboard.The analytics dashboard supports quick overviews and detailed reports, with data by partner, location, device, engagement, and conversion.
API accessYesYes
AudienceBitly describes its platform as serving businesses of all sizes and provides plans for individuals, small businesses, and large enterprises.The pricing page positions Pro for independent creators and smaller labels, and Teams and Enterprise for larger teams, marketers, labels, and media companies.
Custom domainsYesYes
Founded20082014
Free planYesYes
Geo targetingYesYes
HeadquartersNew York, United StatesCopenhagen, Denmark
IntegrationsBitly says it connects with more than 60 marketplace integrations, including Canva, Claude, and HubSpot.Linkfire describes sending data to Google Analytics and integrating with retargeting programs; its help page lists Facebook, Google Tag, Twitter/X, Amazon Advertising, TikTok, and Snapchat integrations.
Paid from1027
SupportEnterprise plans include customized onboarding, priority support, and a dedicated customer success manager.Subscriptions include guided onboarding, Help Center access, and email support; Premium and Enterprise include a dedicated account manager.

Bitly plans

  • FreeFree
  • Core$10 a month
  • Growth—
  • Premium$300 a month
  • EnterprisePriced on request

Linkfire plans

  • Pro$27 a month
  • Teams$55 a month
  • Pro$21 a year
  • Teams$45 a year
  • Enterprise SolutionsPriced on request
  • PremiumPriced on request

Pick Bitly if…

Bitly suits businesses and individuals who need branded short links, QR Codes, and link-performance analytics. Its routing controls and integrations may be useful for teams managing campaigns across channels.

Pick Linkfire if…

You want what its maker publishes above — check its page for the details.

Charts they share