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ArcGIS Hub vs GWI Audiences

What both publish

FactArcGIS HubGWI Audiences
Founded19692009
HeadquartersRedlands, California, USALondon, United Kingdom
PurposeArcGIS Hub is a cloud-based community engagement platform for sharing trusted, curated content and collaborating with communities.GWI Audiences helps users build ideal target audiences for data-driven strategies and tailored campaigns.
SupportEsri technical support professionals handle Hub questions and issues, and Esri Professional Services offers deployment and configuration guidance.Enterprise clients receive a dedicated account manager as standard.

ArcGIS Hub plans

  • ArcGIS Enterprise SitesPriced on request
  • ArcGIS Hub BasicPriced on request
  • ArcGIS Hub PremiumPriced on request

GWI Audiences plans

  • FREEFree
  • PLUS—
  • PROPriced on request
  • TEAMSPriced on request

Pick ArcGIS Hub if…

You want what its maker publishes above — check its page for the details.

Pick GWI Audiences if…

GWI Audiences suits teams that need to create and share research-based target audiences across multiple markets, then use audience insights in dashboards or other tools. Its API and AI integrations are relevant to organizations embedding refreshed insights into existing systems.

Charts they share