
AppLovin MAX
6.4#5 in app monetization platformsFree planFree planAndroidiOS
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| Fact | AppLovin MAX | CAS.AI Mediation |
|---|---|---|
| Ad formats | Supported formats listed include rewarded video, app open, interstitial, MREC, banner, and native ads. | Supported formats include rewarded video, static and video interstitials, banners, MREC and native ads. |
| Founded | 2012 | LinkedIn lists the company as founded in 2019. |
| Reporting | Publishers can access user-level and impression-level data through built-in reporting tools or an API. | The maker says auctions are transparent and show which demand source won and at what price for each impression. |
| Support | The getting-started guide directs publishers to their account team or an AppLovin Support ticket when its testing tools do not resolve integration issues. | The mediation page advertises 24/7 expert support, fast responses, custom contracts and invoices. |
MAX suits mobile game publishers seeking ad monetization, reporting, and ways to compare mediation setups. It may also fit teams working with its listed platforms and development frameworks.
It suits mobile app developers and game studios, including indie and mid-size teams seeking ad mediation across multiple formats and SDK environments. Publishers should be prepared to obtain user consent for SDK data collection.