Amazon Transparency vs Cerfinity

Amazon Transparency plans

• Transparency codes: 10,000,001+$0.01, paid once
• Transparency codes: 1,000,001 to 10,000,000$0.03, paid once
• Transparency codes: 1 to 1,000,000$0.05, paid once

Cerfinity plans

• 30-day pilotFree
• Founding Partner$249 a month
• Growth$449 a month
• EnterprisePriced on request

Pick Amazon Transparency if…

Amazon Transparency suits brands seeking unit-level serialization, counterfeit detection, and supply-chain traceability for products sold in supported Amazon stores. Enrollment is limited to brands using Amazon Brand Registry credentials and eligible origins.

Pick Cerfinity if…

Cerfinity suits brands seeking product authentication and traceability, particularly in the listed sectors such as fashion, pharmaceuticals, food, and electronics.