Amazon Marketing Cloud
7.0#1 in demand side platformFree planFree planWebAPI
Visit| Fact | Amazon Marketing Cloud | mediarithmics |
|---|---|---|
| Product | Amazon Marketing Cloud (AMC) is a secure, privacy-safe, cloud-based clean room for analytics and audience building across pseudonymized Amazon Ads signals and advertiser inputs. | mediarithmics describes its platform as a holistic customer data platform for data-driven enterprises. |
AMC suits eligible advertisers who want to analyze Amazon Ads and advertiser signals or build audiences for sponsored, video, and display campaigns. Its no-SQL templates and Ads Agent may also suit users who want insight generation and visualization without SQL.
It suits marketing, sales, data, and product teams at enterprises, as well as publishers, broadcasters, and retail media networks seeking audience data activation or partner collaboration.