AffiliateWP
6.1#15 in affiliate analytics softwareFrom $149.50 a yearAPISelf-hosted
VisitAffiliateWP vs OpenPartner
OpenPartner
7.7#8 in affiliate marketing softwareFrom $3 a monthFree planWebAPISelf-hosted
VisitWhat both publish
| Fact | AffiliateWP | OpenPartner |
|---|---|---|
| API access | Yes | Yes |
| Attribution models | last_click | OpenPartner supports last-click, first-click, linear, and position attribution models selectable per campaign. |
| Automated payouts | Yes | Yes |
| Free plan | No | Yes |
| Integrations | Named integrations include WooCommerce, Easy Digital Downloads, WPForms, Elementor, MemberPress, and Gravity Forms. | Documented integrations include Stripe Billing webhooks and CRM event workflows for HubSpot, Salesforce, Pipedrive, Close, Copper, Zapier, and Make. |
| Partner portal | Yes | Yes |
| Payouts | Affiliate payouts can be made through Stripe, PayPal, or store credit, including in affiliates’ local currencies. | Brands pay partners directly through Stripe Connect, and OpenPartner does not hold money. |
AffiliateWP plans
- Personal$149.50 a year
- Plus$199.50 a year
- Pro$299.50 a year
- Growth Bundle$349.50 a year
OpenPartner plans
- Revshare$3 a month
- Flex$491.50 a month
- Self-hosted softwareFree
- Self-hosted + Network access$293 a month
- EnterprisePriced on request
Pick AffiliateWP if…
It suits business owners, bloggers, designers, and developers who want to run an affiliate program on self-hosted WordPress. WordPress.com requires a Business or eCommerce account; non-WordPress sites are not supported.
Pick OpenPartner if…
OpenPartner suits businesses that run partner programs and want attribution linked to revenue and direct partner payouts. It may also suit creators looking for brand programs, or teams able to operate a self-hosted deployment.