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Advanced Installer vs Setup Factory

What both publish

FactAdvanced InstallerSetup Factory
Founded20021991
HeadquartersCraiova, Dolj, RomaniaWinnipeg, Manitoba, Canada
IntegrationsIts continuous integration support includes Azure DevOps, GitHub Actions, Jenkins, TeamCity, and Bamboo.The maker lists out-of-the-box unattended build support for Visual Build and Automated Build Studio.
SupportThe company provides support through its forums, user guide, and email, and phone support for customers with a valid maintenance plan during stated weekday hours.A purchase includes six months of support and maintenance with technical support, updates, and upgrades; support is provided through web and email.
TrialThe non-freeware features have a 30-day trial period, and trial-built packages may only be used for testing.The maker offers a free 30-day trial, and its signup page says download instructions are emailed after submitting the request.

Advanced Installer plans

  • FreewareFree
  • Professional$399 a year
  • Enterprise$1,399 a year
  • Enterprise Team$3,599 a year

Setup Factory plans

  • Setup Factory (Single User)$395, paid once
  • Setup Factory (Team Pack)$995, paid once

Pick Advanced Installer if…

It suits Windows developers and teams building, automating, or deploying software installation packages. Teams needing the listed CI/CD or MECM and Intune workflows may consider the relevant editions.

Pick Setup Factory if…

You want what its maker publishes above — check its page for the details.

Charts they share