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Adbeat vs Adthena

Adbeat

6.8#1 in ad intelligence softwareFrom $200 a month
Free planWebAPI
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Adthena

6.4#3 in ad intelligence softwareFrom $350 a month
WebAPI
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What both publish

FactAdbeatAdthena
Founded20102012
HeadquartersWalnut Creek, California, United StatesLondon, UK
IntegrationsThe Adbeat API makes data available to custom applications through HTTP GET requests and returns responses in JSON format.Adthena lists integrations with Looker Studio and Microsoft Power BI, and data exports to S3, GCS, Azure Blob Storage, and FTP/SFTP.
ProductAdbeat provides competitive intelligence about competitors’ ads, media buying, traffic sources, and publishers.Adthena provides search intelligence for paid search and AI search, including Google Ads, ChatGPT, Google AI Overviews, and Perplexity.
SupportThe pricing page lists email support for all paid plans and phone support for Enterprise.The pricing page lists a dedicated Customer Success Manager, expert onboarding, and a help centre with playbooks as included support resources.

Adbeat plans

  • Adbeat BasicFree
  • Standard (yearly billing)$200 a month
  • Standard$249 a month
  • Advanced (yearly billing)$315 a month
  • Advanced$399 a month
  • EnterprisePriced on request

Adthena plans

  • AI Overview Insights$350 a month
  • ChatGPT Ads Intelligence$399 a month
  • Brand Market ViewPriced on request
  • Category Market ViewPriced on request
  • Whole Market ViewPriced on request

Pick Adbeat if…

Adbeat suits advertisers, agencies, ad networks, and publishers that need to examine competitors’ campaigns, placements, traffic sources, or estimated spending. It also fits teams that need downloadable reports, campaign alerts, or API access for custom applications.

Pick Adthena if…

You want what its maker publishes above — check its page for the details.

Charts they share