Vudoo
Vudoo adds product discovery and checkout to content and media, so audiences can shop within an experience.
What Vudoo is
Vudoo adds product discovery and checkout to content and media, so audiences can shop within an experience. Users can adapt existing creative assets by adding products, actions, and checkout; customers can browse, add items to a cart, and complete a purchase there. Vudoo says its experiences can run across video, display, connected TV, social, and premium publisher environments. Its measurement covers product views, cart additions, checkout activity, and purchases. Listed commerce integrations include Amazon, Shopify, BigCommerce, Magento, Salesforce, CommerceTools, and WooCommerce. Vudoo says its Amazon integration provides access to more than 200 million products and supports in-media add-to-cart and buy-now journeys. Advertising activation partners include The Trade Desk, Yahoo DSP, DV360, and CM360; supply partners include Index Exchange and PubMatic. Interactive options include branching paths, hotspots, quizzes, assessments, and annotations. Vudoo was founded in 2017 and is available via web and API. It states that it is ISO 27001 certified, encrypts data in transit and at rest, and requires two-factor authentication for users and system administrators. Pricing is on request, with pay-per-use CPM products and SaaS licence tiers.
Good
- Checkout takes place within the content experience
- Runs across video, display, CTV, social, and publisher environments
- Measures product views, cart additions, checkout, and purchases
- Lists several commerce and advertising partners
- States ISO 27001 certification and two-factor authentication
Watch out
- Pricing is available on request
Who it suits
Vudoo is aimed at brands, retailers, agencies, publishers, ad technology companies, retail media networks, and content platforms seeking shopping within media experiences. Its commerce integrations and measurement may suit teams connecting content engagement with purchase activity.
Verdict
Vudoo is focused on embedding commerce into content, with measurement and listed commerce and ad technology connections. Ask for a package and pricing details to assess which option fits your organization.
Plans and prices
From Vudoo's own pricing page, checked 8 Oct 2026.
| Plan | Price | What it gives you |
|---|---|---|
| Pay-per-use CPM ad products | Priced on request | Pricing is pay-per-use CPM based; rate not stated · Contact Vudoo for a package tailored to your business. |
| SaaS licence tiers | Priced on request | Interactive and shoppable products; tier prices and limits not stated · Contact Vudoo for a package tailored to your business. |
The facts
Each one read from Vudoo's own pages, with the date it was checked.
What it does
- Ad technology partners
- Listed activation partners include The Trade Desk, Yahoo DSP, DV360 and CM360; supply partners include Index Exchange and PubMatic.checked 8 Oct 2026
- Amazon commerce
- Vudoo says its Amazon integration offers access to more than 200 million products and supports in-media add-to-cart and buy-now journeys.checked 8 Oct 2026
- Audience
- Vudoo describes its intended users as brands and retailers, ad technology companies, agencies, publishers, retail media networks and content platforms.checked 8 Oct 2026
- Checkout
- Customers can browse, add to cart and check out directly within the experience.checked 8 Oct 2026
- Creation
- Users can turn existing creative assets into interactive, shoppable experiences by adding products, actions and checkout.checked 8 Oct 2026
- Distribution
- Vudoo says its experiences run across video, display, CTV, social and premium publisher environments.checked 8 Oct 2026
- Integrations
- Listed commerce integrations include Amazon, Shopify, BigCommerce, Magento, Salesforce, CommerceTools and WooCommerce.checked 8 Oct 2026
- Measurement
- The platform tracks interaction and commerce signals including product views, add-to-cart, checkout and purchase.checked 8 Oct 2026
- Privacy
- Vudoo's privacy policy says its platform offers data and content storage location options including Australia, the United States, the United Kingdom and the European Union.checked 8 Oct 2026
- Security
- Vudoo's FAQ states that it is ISO 27001 certified, encrypts data in transit and at rest, and enforces two-factor authentication for users and system administrators.checked 8 Oct 2026
- Support
- Vudoo says its team works with customers from setup through execution and invites prospective customers to contact the team.checked 8 Oct 2026
- What it does
- Vudoo embeds checkout into content and media so audiences can shop within the experience.checked 8 Oct 2026
The company
- Founded
- 2017checked 28 Sep 2026
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