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UnitedMasters

UnitedMasters provides music distribution and brand partnership services for independent artists.

Place
#2 of 31
Score
7.9
UnitedMasters's website

What UnitedMasters is

UnitedMasters provides music distribution and brand partnership services for independent artists. It says releases can go to more than 150 music services, including Spotify, Apple Music, TikTok, and Instagram. DEBUT+ and SELECT artists retain 100% of royalties and ownership of their master recording rights. Artist tools include shareable MasterLinks, customizable ArtistPages, fan management, streaming analytics, and Split Pay for sharing royalty earnings with collaborators. SELECT artists can submit music for brand partnership and sync licensing opportunities, but selection is not guaranteed. DEBUT is free and has a $20 minimum cash-out threshold. DEBUT+ costs $19.99 a year and lists unlimited releases; SELECT costs $59.99 a year and includes brand and sync opportunities. Review periods are up to five business days for DEBUT+ and two business days for SELECT. PARTNER is invitation-only and has no listed price. SELECT's Real-Time Royalties feature is for eligible artists averaging at least $20 per month in streaming royalties.

Good

  • Distributes to more than 150 music services.
  • DEBUT+ and SELECT retain 100% of royalties.
  • Artists retain ownership of master recording rights.
  • Split Pay can share earnings with collaborators.
  • Includes fan management and streaming analytics.

Watch out

  • DEBUT has a $20 minimum cash-out threshold.
  • Brand and sync selection is not guaranteed.
  • SELECT reviews may take up to two business days.
  • DEBUT+ reviews may take up to five business days.

Who it suits

UnitedMasters suits independent artists seeking music distribution and tools for managing fans or sharing royalties with collaborators. Artists interested in brand and sync submissions can consider SELECT, subject to its eligibility and selection conditions.

Verdict

UnitedMasters pairs distribution with artist-facing promotion and royalty-sharing tools. Compare the plans' fees, review periods, and eligibility details, especially if you want SELECT opportunities.

Plans and prices

From UnitedMasters's own pricing page, checked 15 Oct 2026.

All about pricing
PlanPriceWhat it gives you
DEBUTFreeNo music-service distribution; Wallet, royalty splits and team-member access remain
DEBUT+$19.99 a year100% royalties · unlimited releases · 150+ stores · marketing tools · Blueprint guidance · ArtistPages · MasterLinks · per year
SELECT$59.99 a yearEverything in DEBUT+ · brand and sync opportunities · advanced analytics · real-time royalties · YouTube Content ID · Blueprint AI · per year
PARTNERPriced on requestDedicated artist relations · global marketing · hand-picked sync deals · playlist pitching · advances · By invitation

The facts

Each one read from UnitedMasters's own pages, with the date it was checked.

What it does

Add-on pricing
The artist plans page lists mastering at $4.99 per track, Mastering+ at $5.99, and YouTube Content ID monetization at $4.99 per release with 80% royalties retained.checked 29 Sep 2026
Analytics
The platform provides standard or advanced audience analytics showing listening activity and fan information depending on plan.checked 15 Oct 2026
API terms
The terms prohibit automated access except through an API provided or approved by UnitedMasters or an applicable developer agreement.checked 15 Oct 2026
ArtistPage
ArtistPage is a customizable artist website-style landing page linking social profiles, streaming profiles and artist information.checked 15 Oct 2026
Artist tools
The platform offers shareable MasterLinks, customizable ArtistPages, fan management tools, and streaming analytics.checked 29 Sep 2026
Brand and sync
SELECT artists can submit music for brand partnership and sync licensing opportunities, though selection is not guaranteed.checked 29 Sep 2026
Brand enterprise features
Enterprise brand accounts include pre-cleared music, multi-user access, account management, custom curation and flexible pricing.checked 15 Oct 2026
Brand search
The enterprise platform supports AI-powered music search using reference tracks, natural-language prompts and filters such as mood, genre and tempo.checked 15 Oct 2026
Collaborator payments
Split Pay lets artists share royalty earnings with collaborators.checked 29 Sep 2026
Distribution
The service says artists can distribute music to more than 150 music services, including Spotify, Apple Music, TikTok, and Instagram.checked 29 Sep 2026
Distribution reach
The service delivers releases to Spotify, Apple Music, TikTok, YouTube Music, Amazon Music, Pandora, Deezer and other major services.checked 15 Oct 2026
Fan contacts
Fans can join an artist contact list through ArtistPage or MasterLinks, and the list can be downloaded as CSV.checked 15 Oct 2026
Funding
LinkedIn says the company launched with a $70 million Series A led by Alphabet, Andreessen Horowitz and 21st Century Fox.checked 15 Oct 2026
Licence
UnitedMasters is proprietary commercial software; its terms grant the company a broad perpetual licence to uploaded content for service and commercial purposes.checked 15 Oct 2026
Limit: messaging
The contacts feature does not provide integrated messaging.checked 15 Oct 2026
Limit: payout fees
ACH cash-outs in the United States incur a $1 processing fee; international transfers can cost $4 or $10–$25 depending on route.checked 15 Oct 2026
Limit: Trustpilot distribution delays
Trustpilot complaints describe releases remaining in review for weeks, missing Apple Music listings and unanswered support requests.checked 15 Oct 2026

Where it runs

Apple app requirements
The iPhone app is free with in-app purchases and requires iOS 16.0 or later.checked 15 Oct 2026
Limit: Android reviewers
Chrome-Stats summarizes complaints about login and security problems, unreliable payouts, weak support and subscription paywalls.checked 15 Oct 2026

The company

Company founding
LinkedIn lists UnitedMasters as founded in 2017.checked 15 Oct 2026
Company headquarters
LinkedIn lists headquarters in Brooklyn, New York.checked 15 Oct 2026
Company legal name
Crunchbase lists the legal name as UnitedMasters LLC.checked 15 Oct 2026
Company size
LinkedIn lists a company size of 201–500 employees.checked 15 Oct 2026
Founded
2017checked 28 Sep 2026
The full review of UnitedMasters

Overview

UnitedMasters is a music distribution and artist-services platform for independent musicians. It is best suited to artists who want broad distribution while keeping their master rights and, on paid plans, all royalties. Its appeal is strongest when artist tools or SELECT’s brand and sync submissions matter; its free plan has a $20 cash-out minimum, and SELECT submissions do not guarantee placement.

Key features

UnitedMasters distributes music to more than 150 services, including Spotify, Apple Music, TikTok and Instagram. DEBUT+ and SELECT allow unlimited releases, which makes either paid plan practical for artists releasing frequently. Their review windows differ: up to five business days on DEBUT+ and up to two on SELECT, so SELECT offers a shorter stated wait when release timing is important.

DEBUT+ and SELECT artists retain 100% of royalties, and UnitedMasters says artists keep ownership of their master recording rights. The service also offers MasterLinks for sharing music, customizable ArtistPages, fan management tools and streaming analytics. Split Pay lets artists share royalty earnings with collaborators. These tools make the platform more than a delivery service, though artists should weigh the paid-plan cost against which tools they will actually use.

SELECT artists can submit music for brand partnership and sync licensing opportunities, but submission is not a promise of selection. SELECT also includes Real-Time Royalties for eligible artists averaging at least $20 per month in streaming royalties. Artists considering that feature should note both the earnings threshold and eligibility requirement.

Publishing administration and YouTube Content ID are available. YouTube Content ID monetization costs $4.99 per release, with 80% of royalties retained. Mastering costs $4.99 per track, and Mastering+ costs $5.99. These are separate charges to factor in rather than assume the plan fee covers them. UnitedMasters says it uses technical, physical and organizational measures designed to protect information, while acknowledging that no security measures are perfect. Service questions can be sent to [email protected]; SELECT adds priority support, while PARTNER includes personalized artist relations support.

Pricing

The freemium structure gives artists a way to start without an annual subscription, while the paid plans exchange recurring fees for broader plan benefits. The cheaper tiers give up SELECT’s brand and sync submission access and faster review.

PlanPriceWhat it includes
DEBUTfreeAccept and receive royalty splits; cash out after a $20 minimum.
DEBUT+$19.99 a year, billed $19.99/yearUnlimited releases, 100% of royalties, distribution to 150+ services and review within five business days.
SELECT$59.99 a year, billed $59.99/yearUnlimited releases, 100% of royalties, brand and sync opportunities and review within two business days.
PARTNERCustom pricing; by invitationInvite-only, bespoke royalty splits, dedicated artist relations support and personalized marketing and distribution strategy.

DEBUT is the no-subscription starting point, but its $20 cash-out minimum matters to artists expecting small or infrequent earnings. DEBUT+ is the lower-cost paid option for artists who want unlimited releases and full royalties without SELECT’s opportunity access. SELECT costs more, so it makes most sense for artists who value its submissions, shorter review window or eligible real-time royalty feature. PARTNER is not an open self-serve upgrade: access is by invitation, with custom pricing.

Platforms

UnitedMasters is available on Android, iOS and the web. That range suits artists who want to manage releases from mobile as well as a browser.

Who it's for

UnitedMasters says it works with independent artists across genres and career stages. It is a good fit for artists seeking wide distribution, unlimited releases on paid plans, royalty-sharing tools and a path to brand or sync submissions. Artists who mainly need a free distributor should consider the cash-out minimum, while those who do not expect to use SELECT’s extra access may find DEBUT+ the more proportionate paid choice.

Pros and cons

  • Pro: DEBUT+ and SELECT combine unlimited releases with 100% royalty retention, avoiding an upload cap on those plans.
  • Pro: Split Pay, MasterLinks, ArtistPages, fan tools and analytics support tasks beyond delivery to stores.
  • Pro: SELECT offers a shorter stated review period and the ability to submit for brand and sync opportunities.
  • Con: DEBUT requires artists to reach a $20 minimum before cashing out.
  • Con: SELECT costs $59.99 a year, and its opportunity submissions do not guarantee selection.
  • Con: Mastering and YouTube Content ID monetization carry separate per-track or per-release charges.

Alternatives

For a wider comparison, browse Music Distribution Platforms. Choose RouteNote if its free distribution and 85% of net revenue retained suit you better than paying for UnitedMasters’ DEBUT+ royalty terms. FreshTunes is another freemium option, with a web-based free plan and stated limits including one artist and support up to 10 days. Consider ONErpm for its free plan with no registration, annual or upload fees, in exchange for a share of revenue generated by plays, views and downloads.

Amuse is a paid alternative with an Artist plan at $23.99 a year, including one artist, unlimited releases, 24-hour ASAP release and daily streaming insights. Ditto Music offers a Starter plan at $19 a year for unlimited releases for one artist across 150+ platforms. AudioSalad is a paid web and API option with custom pricing based on assets under management. LANDR Distribution is a paid alternative without a free plan. TuneCore may suit artists who want a paid plan with unlimited distribution to 150+ stores, analytics, release scheduling, revenue splits and YouTube Content ID; its Rising Artist plan is $24.99 a year.

Verdict

Choose UnitedMasters if you are an independent artist who wants broad distribution, artist-facing tools and full royalty retention on a paid plan, with SELECT’s brand and sync submissions as a potential bonus. DEBUT+ is the more measured choice for unlimited releases at a lower annual fee; SELECT is worth considering when faster review and submission access justify the extra cost. Look elsewhere if the free plan’s $20 cash-out minimum is a poor fit or if you need guaranteed brand placement rather than an opportunity to submit.

Getting started

  1. Visit https://unitedmasters.com/.
  2. Choose the free DEBUT plan or a paid artist plan.
  3. Select DEBUT+ at $19.99 a year or SELECT at $59.99 a year if desired.
  4. Submit releases for review; DEBUT+ review can take up to five business days and SELECT up to two business days.
  5. Contact [email protected] with service questions.

Limits worth knowing

DEBUT requires a $20 minimum before cashing out. SELECT’s Real-Time Royalties feature is for artists averaging at least $20 per month in streaming royalties who meet eligibility criteria.

Questions

Is UnitedMasters free?

Yes. DEBUT is free, and artists can cash out after reaching a $20 minimum.

How much do the paid plans cost?

DEBUT+ costs $19.99 a year. SELECT costs $59.99 a year.

How many releases can paid plans distribute?

DEBUT+ and SELECT both list unlimited releases.

Which music services does it distribute to?

UnitedMasters says it distributes to more than 150 services, including Spotify, Apple Music, TikTok, and Instagram.

Do artists keep their royalties and recording rights?

DEBUT+ and SELECT artists retain 100% of royalties and ownership of their master recording rights.

How does SELECT’s brand and sync feature work?

SELECT artists can submit music for brand partnership and sync licensing opportunities, but selection is not guaranteed.

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