U-Gen
U-Gen creates AI UGC video ads from a product page or image, generating scripts, voices, presenters, captions, music, and quality checks.
What U-Gen is
U-Gen creates AI UGC video ads from a product page or image, generating scripts, voices, presenters, captions, music, and quality checks. Users can submit a Shopify, Amazon, or other product URL, or upload an image; U-Gen extracts product details and drafts a script. Creative controls include automatic or custom scripts, voice settings, a brand kit, music, and four actor interactions: presenting, showcasing on a surface, wearing or trying on, and touching or interacting. Exports are available in vertical, square, and horizontal formats for platforms including TikTok, Instagram Reels, Facebook, and YouTube Shorts. U-Gen says users own full commercial rights to generated videos, with no watermark or attribution requirement. Creator costs $29 a month and includes 1,500 monthly credits and videos up to 60 seconds; Business costs $99 a month with 5,000 credits, videos up to 100 seconds, 4K output, API access, and webhooks. Prepaid credits cost $25, paid once for 500 credits and do not expire, while subscription credits expire at the billing-cycle end. U-Gen says the app is currently paused while it works on a next version; accounts and created content have not been deleted. Its free script, product-description, and ad-hook generators remain available.
Good
- Accepts product URLs or uploaded product images.
- Offers four product interaction modes for actors.
- Generated videos have commercial rights without watermark.
- Prepaid credits never expire.
Watch out
- The app is currently paused.
- Creator subscription credits expire at billing-cycle end.
- Creator videos are limited to 60 seconds.
- Business costs $99 a month.
Who it suits
U-Gen is presented for e-commerce brands, marketing agencies, and in-house marketing teams making ads and variations. The current app pause is a key consideration for anyone seeking to produce videos now.
Verdict
U-Gen's listed tools cover product-based ad creation, multiple output formats, and automated quality checks. However, the app is paused, so its remaining available tools are the free script, product description, and ad hook generators.
Plans and prices
From U-Gen's own pricing page, checked 30 Sep 2026.
| Plan | Price | What it gives you |
|---|---|---|
| Prepaid credits | $25, paid once | Credits never expire · $25 for 500 credits; prepaid packs go up to $600 for 20,000 credits |
| Creator | $29 a month | 1,500 credits / month · Up to 60-second videos · No watermark · Custom voice clone · Custom music upload · Social auto-posting · $29/month |
| Business | $99 a month | 5,000 credits / month · Up to 100-second videos · Priority queue · 4K output + Kling 3.0 Pro · API access + webhooks · Custom brand kit · $99/month |
| Enterprise | Priced on request | Custom allowance · Custom video length · Human-in-the-loop review · Dedicated SLA · White-glove onboarding · Custom |
The facts
Each one read from U-Gen's own pages, with the date it was checked.
What it does
- Audience
- U-Gen presents the product for e-commerce brands, marketing agencies, and in-house marketing teams creating ads and variations.checked 30 Sep 2026
- Creative controls
- The product page lists automatic or custom scripts, voice settings, captions, a brand kit, background music, and AI quality checks.checked 30 Sep 2026
- Credit expiry
- The pricing FAQ says subscription credits expire at the end of the billing cycle, while prepaid credits never expire.checked 30 Sep 2026
- Credit usage
- The pricing FAQ says Kling 3.0 Standard costs about 20 credits per video second, Pro about 27, and native 4K about 67.checked 30 Sep 2026
- Current availability
- The paused page says U-Gen has paused the app while working on the next version and that accounts and created content have not been deleted.checked 30 Sep 2026
- Enterprise review
- The site says Enterprise users can receive each shot through Telegram to approve, reject, or redirect while the video is being built.checked 30 Sep 2026
- Exports
- The site says videos can be exported in vertical 9:16, square 1:1, and horizontal 16:9 formats for platforms including TikTok, Instagram Reels, Facebook, and YouTube Shorts.checked 30 Sep 2026
- Integrations
- U-Gen describes Shopify product URL extraction and TikTok auto-posting; it also lists API access and webhooks on Business.checked 30 Sep 2026
- Product
- U-Gen creates AI UGC video ads from a product page, with AI-generated scripts, voices, presenters, captions, music, and quality checks.checked 30 Sep 2026
- Product input
- Users can paste a Shopify, Amazon, or other product URL, or upload a product image; U-Gen extracts product details and writes a script automatically.checked 30 Sep 2026
- Product interaction
- U-Gen lists four actor interaction modes: hold or present, showcase on a surface, wear or try on, and touch or interact.checked 30 Sep 2026
- Quality review
- The site says QA agents score keyframes and video sequences, automatically retry weak shots, and return QA credits when the first take meets the quality bar.checked 30 Sep 2026
- Video length
- U-Gen says it can generate a continuous video up to 100 seconds without stitching short clips together.checked 30 Sep 2026
Money
- Free tools
- The site says its AI script generator, product description generator, and ad hook generator remain available while the app is paused.checked 30 Sep 2026
The company
- Ownership
- U-Gen says users own full commercial rights to generated videos, with no watermark or attribution required.checked 30 Sep 2026
