Popular Pays
The facts below are what the maker publishes about Popular Pays, checked and dated. Our editors have not written about it yet.
Plans and prices
From Popular Pays's own pricing page, checked 12 Oct 2026.
| Plan | Price | What it gives you |
|---|---|---|
| Custom pricing | Priced on request | Pricing varies depending on many factors · Contact the team |
The facts
Each one read from Popular Pays's own pages, with the date it was checked.
What it does
- Analytics
- The platform provides campaign performance metrics to help teams track, measure, and share results.checked 12 Oct 2026
- Brand safety
- SafeCollab uses AI to scan creator videos, images, captions, and brand mentions for potential risks and can provide real-time alerts.checked 12 Oct 2026
- Campaign channels
- The main campaign channels listed are TikTok, Facebook, Instagram, and YouTube.checked 12 Oct 2026
- Campaign management
- Yeschecked 22 Sep 2026
- Campaign workflow
- Brands can brief creators, review and comment on submitted content, request edits, and approve content through the platform.checked 12 Oct 2026
- Creator discovery
- Yeschecked 22 Sep 2026
- Creator location limit
- The influencer search tool currently provides solutions for US-based creators and influencers.checked 12 Oct 2026
- Creator marketplace
- The marketplace provides access to a network of more than 160,000 vetted creators and lets brands search by category.checked 12 Oct 2026
- Creator payments
- Yeschecked 22 Sep 2026
- Follower eligibility
- Creators on the platform must have at least 10,000 followers to be eligible.checked 12 Oct 2026
- Partnerships
- Popular Pays identifies Meta, TikTok, Amazon Ads, and Pinterest as partners.checked 12 Oct 2026
- Payments and contracts
- Popular Pays says it handles legal matters, payments, and contracts after a brand selects influencers.checked 12 Oct 2026
- Performance analytics
- Yeschecked 22 Sep 2026
- Product
- Popular Pays is an influencer marketing and creator management platform for planning and running brand campaigns.checked 12 Oct 2026
- SafeCollab limitation
- SafeCollab currently uses preset risk tolerances, with custom brand-specific filters described as a future feature.checked 12 Oct 2026
- Security and compliance
- Lightricks' trust center lists GDPR, CCPA, ISO/IEC 27001:2022, PCI DSS, SOC 2 Type 2, ISO/IEC 42001:2023, and SOC 3; the page describes LTX security controls and does not specifically identify Popular Pays coverage.checked 12 Oct 2026
- Support
- The support center offers help sections for getting started, platform use, billing and administration, FAQs, and creator experience.checked 12 Oct 2026
The company
- Company history
- Popular Pays says it graduated from Y Combinator's Winter 2015 class and was acquired by Lightricks in March 2022.checked 12 Oct 2026
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