Pirsonal
Pirsonal is personalized video software for creating and delivering on-brand campaigns using audience data.
What Pirsonal is
Pirsonal is personalized video software for creating and delivering on-brand campaigns using audience data. Its Editor, Engine, Pages, and Player cover template design, automated video generation, personalized landing pages, and interactive video. Templates can combine dynamic scenes with personalized text, media, voiceovers, interactive elements, and JSON-based scripting. Campaign analytics include plays, views, engagement rate, CTA displays, clicks, viewer-level activity, and exportable reports. Data can come from CSV files, spreadsheets, CRM integrations, forms, APIs, webhooks, or product events. Pirsonal lists integrations with HubSpot, Salesforce, Mailchimp, Microsoft Dynamics, Zapier, and custom systems through APIs and webhooks. It supports hosted video delivery, EU and US data residency, anonymized URLs, secure deletion workflows, and custom hosting options. Plans are annual subscriptions with custom quotes; the pricing page says most customers invest between €6,000 and €20,000 per year. A 14-day trial includes Transform features and 100 minutes of automated personalized video creation, plus onboarding, without requiring a credit card.
Good
- Templates support dynamic scenes, text, media, and voiceovers.
- Analytics include viewer-level activity and exportable reports.
- Data import includes CSV, CRM integrations, APIs, and webhooks.
- 14-day trial includes 100 minutes of video creation.
- Offers EU and US data residency.
Watch out
- No free plan is listed.
- Plan prices require custom quotes.
- Most customers invest between €6,000 and €20,000 per year.
Who it suits
Pirsonal suits marketing and CX teams, agencies, and product teams creating personalized video campaigns. It may also fit organizations with complex or high-stakes messaging and specific hosting or compliance needs.
Verdict
Pirsonal combines personalized video creation, delivery, and campaign measurement, with API-based workflows and hosting options. Its trial offers a way to explore the platform, while ongoing pricing requires a custom quote.
Plans and prices
From Pirsonal's own pricing page, checked 5 Oct 2026.
| Plan | Price | What it gives you |
|---|---|---|
| Enterprise | Priced on request | Custom volume, hosting, integrations, security and compliance requirements · Custom pricing |
| Scale | Priced on request | Includes Start · HD output · Own fonts and brand assets · Advanced analytics · Enhanced integrations · Annual subscription; request pricing |
| Start | Priced on request | Core personalized video platform · CSV or integration batch creation · Standard video output · Essential analytics · Annual subscription; request pricing |
| Transform | Priced on request | Includes Scale · Advanced analytics and dashboards · Flexible personalization logic · Higher throughput and volume · Strategic optimization guidance · Annual subscription; request pricing |
The facts
Each one read from Pirsonal's own pages, with the date it was checked.
What it does
- Analytics
- Campaign analytics include plays, views, engagement rate, CTA displays, clicks, viewer-level activity, and exportable reports.checked 5 Oct 2026
- API
- Its APIs support video creation, personalization, and analytics, alongside programmable JSON templates, webhooks, and bulk exports.checked 5 Oct 2026
- Audience
- Pirsonal says it serves marketing and CX teams, agencies, product teams, and compliance-led organizations with complex or high-stakes messages.checked 5 Oct 2026
- Core components
- The platform combines Pirsonal Editor, Engine, Pages, and Player for video template design, automated generation, personalized landing pages, and interactive video.checked 5 Oct 2026
- Data residency
- Pirsonal says it supports EU and US data residency, anonymized URLs, secure deletion workflows, and custom hosting options.checked 5 Oct 2026
- Integrations
- Pirsonal lists HubSpot, Salesforce, Mailchimp, Microsoft Dynamics, 5,000+ tools via Zapier, and custom systems through APIs and webhooks.checked 5 Oct 2026
- Personalization
- Templates can include dynamic scenes, personalized text, media, voiceovers, interactive elements, and JSON-based scripting.checked 5 Oct 2026
- Pricing
- Plans are annual subscriptions with custom quotes; the pricing page says most customers invest between €6,000 and €20,000 per year.checked 5 Oct 2026
- Product
- Pirsonal is personalized video software that uses audience data to generate and deliver on-brand video campaigns at scale.checked 5 Oct 2026
- Security
- Pirsonal states it is certified under UNE-EN ISO/IEC 27001:2023, covering its platform, operations, and services.checked 5 Oct 2026
- Support
- All plans include expert support from day one, and Pirsonal also offers optional professional services for campaign execution and optimization.checked 5 Oct 2026
- Use cases
- The site describes use cases including onboarding, customer engagement, employee communication, sales enablement, and year-in-review campaigns.checked 5 Oct 2026
The company
- Founded
- 2017checked 28 Sep 2026
- Headquarters
- Málaga, Spainchecked 28 Sep 2026
Money
- Trial limits
- The 14-day free trial includes Transform plan features, 100 minutes of personalized automated video creation, free onboarding, and requires no credit card.checked 5 Oct 2026
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