PeerIntent
PeerIntent identifies companies researching software on PeerSpot and helps turn that activity into prospects.
What PeerIntent is
PeerIntent identifies companies researching software on PeerSpot and helps turn that activity into prospects. Its signals cover companies researching products and competitors across software evaluations and comparisons. PeerIntent Leads provides company-level research signals, competitor tracking, and delivery through API or CSV. Targeting options include filters for job title and BANT. PeerPixel uses tracking pixels across PeerSpot categories to build audiences of active researchers for activation on platforms such as LinkedIn and Google. PeerSpot says its intent data and lead signals integrate with major CRMs, marketing automation platforms, and ABM tools; CRM synchronization is listed, with data refreshed weekly. PeerIntent is web-based, and PeerSpot names demand generation teams, software vendors, sales organizations, customer success teams, marketplace teams, and executive leadership among the groups it supports. A free plan is available. PeerIntent Leads, however, is limited to existing PeerSpot customers and priced separately from core packages. Listed plans include AI Package + Intent at $70,000 a year and peerspot.ai + Managed Capture at $50,000 a year.
Good
- Tracks company-level product and competitor research signals.
- Delivers leads by API or CSV.
- Targets by job title and BANT.
- Refreshes data weekly.
- Offers a free plan.
Watch out
- PeerIntent Leads requires existing PeerSpot customer status.
- Leads are priced separately from core packages.
- AI Package + Intent costs $70,000 a year.
- Web is the only listed platform.
Who it suits
PeerIntent suits demand generation, sales, customer success, marketplace, and executive teams seeking company-level research signals. It may also suit software vendors that want to identify companies researching products and competitors.
Verdict
PeerIntent combines research signals, lead targeting, and audience activation in a web-based service. Check the customer eligibility and separately priced Leads offer before choosing it.
Plans and prices
From PeerIntent's own pricing page, checked 29 Sep 2026.
| Plan | Price | What it gives you |
|---|---|---|
| peerspot.ai + Managed Capture | $50,000 a year | Free package features · Managed interview capture · Client dashboard · LLM citations reporting · Customer Success Manager · Unlimited content and users · / year, per product |
| AI Package + Intent | $70,000 a year | AI Package features · Weekly PeerIntent reports identifying companies reading your and competitors’ reviews · / year, per product |
| Get Listed | — | Unlimited users · Listing control · AWS and Google Cloud Marketplace syndication · AI review capture in 9 languages · / year |
The facts
Each one read from PeerIntent's own pages, with the date it was checked.
What it does
- Audience activation
- PeerPixel uses tracking pixels across PeerSpot categories to build audiences from active researchers for activation on platforms such as LinkedIn and Google.checked 29 Sep 2026
- Buyer research
- PeerSpot says it captures buyer research activity across thousands of software evaluations and product comparisons.checked 29 Sep 2026
- Buyer signals
- PeerSpot says its intent signals include companies actively researching products and competitors on its site.checked 29 Sep 2026
- Integrations
- PeerSpot says its intent data and lead signals integrate with major CRMs, marketing automation platforms, and ABM tools.checked 29 Sep 2026
- Lead delivery
- PeerIntent Leads includes company-level research signals, competitor tracking, and API and CSV delivery.checked 29 Sep 2026
- Lead targeting
- PeerIntent describes advanced filtering by job title, BANT, and targeting.checked 29 Sep 2026
- Pricing limitation
- PeerSpot Leads, including PeerIntent Leads, are available to existing PeerSpot customers and priced separately from the core packages.checked 29 Sep 2026
- Product
- PeerIntent identifies companies showing intent from their research activity on PeerSpot and helps turn that activity into qualified prospects.checked 29 Sep 2026
- Security
- PeerSpot links to a security portal, but the opened portal page did not provide readable security or compliance details.checked 29 Sep 2026
- Support
- PeerSpot lists support contact by phone at +1 646-328-1944 and email at [email protected].checked 29 Sep 2026
- Verified reviewers
- PeerSpot says reviewers are verified as real users of the product within the prior 12 months.checked 29 Sep 2026
- Who it serves
- PeerSpot lists demand generation teams, software vendors, sales organizations, customer success teams, marketplace teams, and executive leadership among the groups it supports.checked 29 Sep 2026
The company
- Founded
- 2012checked 28 Sep 2026
- Headquarters
- New York, NY, United Stateschecked 28 Sep 2026
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