OPTEL VerifyBrand

What OPTEL VerifyBrand is

OPTEL VerifyBrand is a cloud-based platform for downstream product traceability, regulatory compliance, and counterfeiting prevention. Its L4–L5 system manages serial numbers, supply-chain events, and reporting across markets, generates unique serial numbers, and automates aggregation from units to cases and pallets. Listed regulatory coverage includes the U.S. DSCSA, EU FMD, UAE Tatmeen, Russia’s Chestny ZNAK, and national requirements in China, India, and Central Asia. Dashboards and alerts cover line status, shipments, and compliance, with analytics and reporting for further visibility. The platform supports authenticity investigations, geolocation, lifecycle monitoring, and visibility into lot shipments. It is GS1 EPCIS-native, includes an EPCIS repository and partner network connectivity, and connects to ERP, MES, and WMS systems through APIs. OPTEL describes a single-tenant architecture, SOC 2 Type II certification, and separation of customer data. The product is aimed at pharmaceutical manufacturers; OPTEL also identifies agrochemical and small to mid-sized manufacturers among its solution audiences. Pricing is available on request, with a fixed-fee model and unlimited serial numbers described.