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Motionlab

Motionlab is a cloud platform for producing personalized videos at scale for brands and their customers.

Place
#26 of 29
Score
5.3
Motionlab's website

What Motionlab is

Motionlab is a cloud platform for producing personalized videos at scale for brands and their customers. It combines campaign data and creative assets to make distinct videos for individual viewers. Users can import data from CSV files or connect systems through REST APIs, then work with dynamic templates, personalized voice-overs, language variations, thumbnails, and in-video calls to action. An Adobe After Effects extension is available. Videos can be delivered through direct email, WhatsApp, Viber, chat, YouTube, landing pages, and webhooks. Named integrations include WordPress, Bloomreach, Smartemailing, Personalizard, and Integromat; public APIs and webhooks provide additional connection options. Campaign analytics include views, unique views, open and completion rates, playback time, audience retention, and CTA views and clicks. The maker says campaign data, rendered videos, and related statistics are kept for the campaign duration, and organizations can manage access and delete campaign data. Motionlab provides personalization technology rather than video production, though it can help clients find a certified partner agency. Pricing is on request, and there is no free plan.

Good

  • Creates individualized videos from campaign data and creative assets.
  • Accepts CSV imports and REST API connections.
  • Provides campaign analytics for views, completion, retention, and CTAs.
  • Organizations can control access and delete campaign data.
  • Offers multiple delivery channels, including messaging apps and webhooks.

Watch out

  • Pricing is on request.
  • There is no free plan.
  • Motionlab does not provide video production.

Who it suits

Motionlab may suit e-commerce, utilities, financial services, and B2B teams using video for customer acquisition, sales, or customer service. It is for organizations seeking personalization technology rather than a video production company.

Verdict

Motionlab combines personalized video templates, delivery options, and campaign engagement analytics for business use. Its pricing requires an inquiry, and teams needing video production must look to a certified partner agency.

Plans and prices

From Motionlab's own pricing page, checked 4 Oct 2026.

All about pricing
PlanPriceWhat it gives you
Flexible campaign pricingPriced on requestPricing depends on campaign; more videos generally mean lower cost per video

The facts

Each one read from Motionlab's own pages, with the date it was checked.

What it does

Analytics
Campaign analytics include views, unique views, open and completion rates, playback time, audience retention and CTA views and clicks.checked 4 Oct 2026
Creative tools
Its features include an Adobe After Effects extension, dynamic video templates, personalized voice-overs, language variations, thumbnails and in-video call-to-action buttons.checked 4 Oct 2026
Data access
The maker says organizations control their data through role-based access and can delete a campaign and its data; it says Motionlab does not access customer data unless asked.checked 4 Oct 2026
Data input
Users can import campaign data from CSV files or connect systems through REST APIs.checked 4 Oct 2026
Delivery channels
The platform lists direct email, WhatsApp, Viber, chat, YouTube, landing pages and webhooks as video delivery options.checked 4 Oct 2026
Integrations
The integrations page names WordPress, Bloomreach, Smartemailing, Personalizard and Integromat, and describes public APIs and webhooks for connecting apps.checked 4 Oct 2026
Intended users
The FAQ describes the platform as suitable for e-commerce, utilities, financial services and B2B customer acquisition, including sales and customer-service use cases.checked 4 Oct 2026
Privacy
The maker says its technology and operations are GDPR compliant and that campaign data, rendered videos and related statistics are stored temporarily for the campaign duration.checked 4 Oct 2026
Product
Motionlab is a cloud-based platform for creating personalized videos at scale for brands and their customers.checked 4 Oct 2026
Product limitation
Motionlab says it provides the technology to personalize videos and is not a video production company, though it can help clients choose a certified partner agency.checked 4 Oct 2026
Security
The maker says data is stored in Microsoft Azure Europe data centres and describes TLS communication, FIPS 140-2-compliant encrypted processing, and ISO 27001 and ISO 27018 at the cloud infrastructure level.checked 4 Oct 2026
Support
Motionlab offers public API documentation, prepared use cases, customer support and an onboarding course with a certificate on completion.checked 4 Oct 2026
Video personalization
The platform combines data and creative assets to generate unique videos for individual viewers.checked 4 Oct 2026

The company

Company history
Motionlab says it was founded in 2018 in Brno, Czech Republic, by three college friends with backgrounds in video production, technology and marketing.checked 4 Oct 2026
Founded
2018checked 28 Sep 2026
Headquarters
Brno, Czech Republicchecked 28 Sep 2026

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