MailCharts
MailCharts is a web-based competitive intelligence tool for ecommerce email and SMS marketers.
What MailCharts is
MailCharts is a web-based competitive intelligence tool for ecommerce email and SMS marketers. It provides campaign examples, industry insights, and historical information for planning campaigns, refining automated journeys, creating reports, and sharing examples. Its database contains emails from more than 2,500 ecommerce brands. Search filters include keywords, send date, holidays, email classification, promotions, and technology used. Industry reports cover sending behavior, subject lines, promotions, benchmarks, and calendars, with comparisons of up to five brands. MailCharts tracks 11 ecommerce email journey types. Onboarding and cart-abandonment journeys are available for every indexed brand, while other journey types are available for curated brands. A free plan and free account are available, but there is no free trial. MailCharts Pro renews monthly or annually, with pricing available on request. Enterprise customers with teams over 20 members can receive invoices. The service does not provide open rates, performance data, deliverability statistics, or other panel data. Team demos and training are available by request.
Good
- Database covers over 2,500 brands
- Searchable campaign filters
- Reports compare up to five brands
- Tracks 11 journey types
- Free account available
Watch out
- No free trial
- Pro pricing requires a request
- No open-rate or performance data
- Other journeys may require curated brands
Who it suits
MailCharts suits ecommerce email marketers and teams researching competitor campaigns, journey patterns, and industry reports. It is useful for checking whether specific brands are indexed before pursuing paid access.
Verdict
MailCharts is designed for ecommerce-focused campaign research, with broad examples and structured journey reporting. Its lack of performance and deliverability data means it should be used for intelligence and planning rather than campaign measurement.
Plans and prices
From MailCharts's own pricing page, checked 4 Oct 2026.
| Plan | Price | What it gives you |
|---|---|---|
| MailCharts Pro | Priced on request | Pricing is not listed on the page; contact MailCharts to get started |
The facts
Each one read from MailCharts's own pages, with the date it was checked.
What it does
- Audience
- MailCharts describes its audience as ecommerce email marketers and says its index is designed for ecommerce email marketers.checked 4 Oct 2026
- Email database
- MailCharts says it collects emails from more than 2,500 ecommerce brands.checked 4 Oct 2026
- Email search
- Email search supports filters such as keywords, send date, holidays, email classification, promotions, and technology used.checked 4 Oct 2026
- Industry reports
- Reports cover sending behavior, subject lines, promotions, benchmarks, and calendars, and allow comparisons of up to five brands.checked 4 Oct 2026
- Integrations
- The pages reviewed describe technology as a searchable email filter but do not name software integrations.checked 4 Oct 2026
- Lifecycle journeys
- MailCharts tracks 11 essential ecommerce email journey types, with onboarding and cart abandonment available for every indexed brand and other types available for curated brands.checked 4 Oct 2026
- Performance data limit
- Open rates, performance data, deliverability statistics, and other panel data are not available in MailCharts.checked 4 Oct 2026
- Product
- MailCharts provides competitive intelligence, industry insights, and inspiration for email and SMS marketing.checked 4 Oct 2026
- Security and compliance
- The MailCharts privacy link leads to Validity’s privacy policy, which says Validity offers configurable services intended to help customers comply with applicable requirements, including GDPR.checked 4 Oct 2026
- Support
- MailCharts offers team demos and training by request through its support email.checked 4 Oct 2026
Money
- Billing
- MailCharts Pro renews automatically on monthly or annual billing, and invoices are available to Enterprise customers with teams over 20 members.checked 4 Oct 2026
- Campaign planning
- Teams can use competitive and historical data to plan campaigns, optimize automated journeys, build reports, and share email examples.checked 4 Oct 2026
- Free account
- The FAQ invites users to create a free account to check whether specific brands are covered.checked 4 Oct 2026
- Trial
- MailCharts says it does not offer free trials.checked 4 Oct 2026
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