Kajabi
Kajabi is a web platform for creating and selling courses in video, audio, text, downloadable files, and quiz formats.
What Kajabi is
Kajabi is a web platform for creating and selling courses in video, audio, text, downloadable files, and quiz formats. Integrated payment options let creators accept purchases, while email marketing, custom domains, and a branded mobile app support course businesses. Kajabi is made by Kajabi, founded in 2010, and charges no transaction fee. There is no free plan, but a 30-day trial is available. Basic costs $143 a month when billed annually and includes five products, 2,500 contacts, one website, one community, and two admin users. Growth costs $199 a month when billed annually, with 50 products, 25,000 contacts, one website, one community, and 11 admin users. Pro costs $399 a month when billed annually and adds unlimited products, 100,000 contacts, three websites, three communities, and 26 admin users.
Good
- Supports video, audio, text, files, and quizzes
- Integrated payment options
- Includes email marketing
- Custom domain support
- No transaction fee
Watch out
- No free plan
- Lowest plan costs $143.00 USD monthly annually billed
- Plans are billed annually
- Higher capacities require more expensive tiers
Who it suits
Kajabi suits creators and organizations selling courses that need varied lesson formats, integrated payments, email marketing, and branded web or mobile presentation.
Verdict
Kajabi combines course delivery, payments, email marketing, and branded web presence in one paid platform. Its annual billing and tiered product and contact limits should guide plan selection.
Plans and prices
From Kajabi's own pricing page, checked 15 Oct 2026.
| Plan | Price | What it gives you |
|---|---|---|
| Basic | $179 a month | 5 products · 2,500 contacts · 1 website · 1 community · 2 admin users · monthly |
| Growth | $249 a month | 50 products · 25,000 contacts · 1 website · 1 community · 11 admin users · monthly |
| Pro | $499 a month | Unlimited products · 100,000 contacts · 3 websites · 3 communities · 26 admin users · monthly |
The facts
Each one read from Kajabi's own pages, with the date it was checked.
What it does
- API
- Kajabi exposes a REST public API at api.kajabi.com with versioned /v1 endpoints and OAuth tokens.checked 15 Oct 2026
- API availability
- Public API access is included with the current Pro plan or available as a $25-per-month add-on; webhooks are offered on Growth and Pro.checked 15 Oct 2026
- API documentation
- The API documentation supplies an OpenAPI specification, endpoint examples and a demo Postman collection.checked 15 Oct 2026
- API licence
- The published Kajabi API specification identifies its license as Apache 2.0.checked 15 Oct 2026
- API limitation
- Kajabi says not every dashboard field or metric is exposed through the public API and it does not publish an IP allowlist.checked 15 Oct 2026
- Coaching
- Kajabi supports structured coaching programs with scheduling and payments.checked 15 Oct 2026
- Communities
- Users can create online communities intended to drive engagement and retention.checked 15 Oct 2026
- Course formats
- video,audio,text,downloadable files,quizzeschecked 20 Sep 2026
- Courses
- The platform provides tools for building and selling online courses.checked 15 Oct 2026
- Custom domain
- Yeschecked 20 Sep 2026
- Documentation
- The help center covers account, AI, products, sales, website, marketing, contacts, mobile, analytics, media and integrations, with hundreds of articles in several sections.checked 15 Oct 2026
- Email marketing
- Yeschecked 20 Sep 2026
- Funding news
- Kajabi announced a $550 million growth financing led by Tiger Global on May 4, 2021, at a valuation above $2 billion.checked 15 Oct 2026
- Integrations
- Official integrations include Zapier, Stripe, Segment, PayPal, Meta Pixel, Mailchimp, Google Tag Manager and Google Analytics.checked 15 Oct 2026
- Limit: email and cart
- GetApp displays reviewer complaints that email marketing is basic and the shopping cart lacks desired features.checked 15 Oct 2026
- Limit: mobile glitches
- Google Play reviewers report freezes, download problems, playback interruptions and progress-marking glitches in the Android app.checked 15 Oct 2026
- Limit: pricing
- Independent reviews repeatedly describe Kajabi as expensive, especially for beginners and small organizations, and criticize the lack of a free plan.checked 15 Oct 2026
- Limit: support
- Trustpilot and GetApp summaries include reports of slow, unresponsive or inconsistent support for technical and billing issues.checked 15 Oct 2026
- Marketing
- The platform combines email, automations, landing pages and conversion-oriented funnel templates.checked 15 Oct 2026
- Memberships
- Membership products provide ongoing paid access to content, connection or coaching.checked 15 Oct 2026
The company
- Company facts
- LinkedIn lists Kajabi as privately held, founded in 2010, headquartered in Irvine, California, with 201–500 employees.checked 15 Oct 2026
- Company legal name
- Crunchbase lists the legal names Kajabi, LLC and Kajabi Financial, LLC.checked 15 Oct 2026
- Founded
- 2010checked 23 Sep 2026
Money
- Free plan
- Nochecked 20 Sep 2026
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