Habitu
Habitu is a guest and merchant intelligence platform for mid-market restaurant brands.
What Habitu is
Habitu is a guest and merchant intelligence platform for mid-market restaurant brands. Its features include loyalty rewards, guest segments, a live 0–100 Pulse Score and ranked action recommendations. The guest-facing app is a progressive web app that opens in a browser from a link or QR code without installation; operators configure it in a no-code studio and can publish changes without an app-store release. Campaign measurement tracks return visits within a 14-day window and attributes revenue rather than relying on open rates. Email and the in-app inbox are live campaign channels, while push and SMS can be composed but are not dispatched; WhatsApp is preview-only. Ordering is live end to end on Square, while Foodics ordering awaits its post-pilot adapter. Foodics and Square are listed as live integrations, with Toast and Loyverse coming soon. Habitu says it is built particularly for operators with 3–20 locations who lack a direct guest channel.
Good
- Guest app opens from a link or QR code
- No-code app changes do not require app-store release
- Campaigns measure return visits and attribute revenue
- Live integrations include Foodics and Square
- Supports multiple locations
Watch out
- No free plan
- Push and SMS messages do not dispatch
- WhatsApp is preview-only
- Foodics ordering awaits its adapter
Who it suits
Habitu is aimed at mid-market restaurant brands, particularly operators with 3–20 locations that lack a direct guest channel. It suits businesses seeking loyalty and guest insights alongside branded mobile web ordering.
Verdict
Habitu combines a browser-based guest app, loyalty features and restaurant-focused campaign measurement. Check the channel and ordering limits, as well as per-location and pickup-order charges, against your needs.
Plans and prices
From Habitu's own pricing page, checked 7 Oct 2026.
| Plan | Price | What it gives you |
|---|---|---|
| Starter | $49 a month | 1 location · mobile web app · loyalty engine and ordering · in-app and email messaging (unlimited) · $49 per location / month + $0.35 per pickup order |
| Growth | $199 a month | Up to 10 locations · 4 campaigns / mo · iOS & Google Play apps · VIP tiers and guest intelligence · $199 per location / month + $0.20 per pickup order |
| Enterprise | $499 a month | Unlimited locations · multi-brand · own domain and desktop web ordering · dedicated onboarding · $499 per location / month · No per-order fee |
The facts
Each one read from Habitu's own pages, with the date it was checked.
Where it runs
- App builder
- Operators can configure the app in a no-code studio and publish changes without an app-store release.checked 7 Oct 2026
- Branded app
- Its guest app is a progressive web app that opens in a browser from a link or QR code without requiring installation.checked 7 Oct 2026
What it does
- Audience
- Habitu says it is built for mid-market restaurant brands, particularly operators with 3–20 locations who lack a direct guest channel.checked 7 Oct 2026
- Campaign measurement
- Habitu measures campaign return visits within a 14-day window and attributes revenue rather than relying on open rates.checked 7 Oct 2026
- Compliance
- Habitu describes SOC 2 Type 2 as inherited via Supabase and Vercel, UAE PDPL as aligned, and GDPR as ready; it says its SOC 2 Type 1 assessment is on the roadmap.checked 7 Oct 2026
- Data handling
- Habitu says merchants own their data, can export it, and data is deleted within 90 days after cancellation unless law requires otherwise.checked 7 Oct 2026
- Integrations
- The integrations page lists Foodics and Square as live, and Toast and Loyverse as coming soon.checked 7 Oct 2026
- Loyalty and intelligence
- Features include loyalty rewards, guest segments, a live 0–100 Pulse Score, and ranked recommendations for actions.checked 7 Oct 2026
- Messaging limits
- Email and in-app inbox are live campaign channels; push and SMS can be composed but do not dispatch, and WhatsApp is preview-only.checked 7 Oct 2026
- Ordering limit
- The branded-app page says ordering is live end to end on Square, while the Foodics adapter is post-pilot and ordering is waiting on that adapter.checked 7 Oct 2026
- Product
- Habitu describes itself as a guest intelligence and merchant intelligence platform for mid-market restaurant brands.checked 7 Oct 2026
- Security
- Habitu says traffic is protected with TLS 1.3, data at rest uses AES-256 encryption, and merchant data is isolated with database Row Level Security.checked 7 Oct 2026
- Support
- For integration scoping, Habitu asks customers to email [email protected] and says it will respond within one business day.checked 7 Oct 2026
The company
- Company
- The about page names Christian Casper as founder and says he is based in Dubai; the site footer says “Made in Dubai.”checked 7 Oct 2026
- Headquarters
- Dubai, United Arab Emirateschecked 28 Sep 2026
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