Flowcode
Flowcode uses branded QR codes to turn real-world touchpoints into personalized conversion funnels.
What Flowcode is
Flowcode uses branded QR codes to turn real-world touchpoints into personalized conversion funnels. Flowcodes are dynamic by default, so you can change their destination URL, content, or experience without reprinting the code. FlowID can tailor experiences using attributes such as geography, loyalty tier, past engagement, or CRM data. Real-time analytics measure individual codes and connections, including by location, while SmartFlow tests landing page variants and directs traffic toward better-performing experiences. Flowcode is available on the web and through an API. Its free plan includes up to 2 Flowcodes and analytics for up to 500 scans. Pro Plus costs $25 a month and includes up to 50 Flowcodes and Landing Pages, analytics for up to 6,000 scans, and 3 collaboration seats. Growth costs $250 a year and includes CRM integrations and API access. Listed integrations include Salesforce, HubSpot, Klaviyo, Mailchimp, Iterable, Airship, and Marketo; webhooks, Zapier, and Snowflake are also supported. Enterprise features include custom privacy controls and full data ownership.
Good
- Dynamic codes can be updated without reprinting.
- FlowID uses audience attributes for personalization.
- Analytics measure codes and connections by location.
- SmartFlow tests landing page variants.
- Free plan includes up to 2 Flowcodes.
Watch out
- Free analytics cover up to 500 scans.
- Pro Plus allows up to 50 Flowcodes and Landing Pages.
Who it suits
Flowcode may suit organizations using QR codes to connect physical touchpoints with personalized digital experiences. Its listed industries include retail, healthcare, travel and hospitality, financial services, and technology and telecom.
Verdict
Flowcode combines dynamic branded QR codes with audience personalization, analytics, and landing page optimization. Compare scan and code limits across plans when choosing an option.
Plans and prices
From Flowcode's own pricing page, checked 20 Oct 2026.
| Plan | Price | What it gives you |
|---|---|---|
| Free | Free | Up to 2 Flowcodes · analytics for up to 500 scans · ad free · monthly |
| Pro Plus | $25 a month | Up to 50 Flowcodes and Landing Pages · analytics for up to 6,000 scans · 3 collaboration seats · billed annually |
| Growth | $250 a year | Starts at 150 Flowcodes and Landing Pages · analytics for first 10,000 scans with geolocation · CRM integrations and API access · custom seat packages · priority support · annual only |
| Enterprise | Priced on request | Unlimited Flowcodes, ShortURLs and Landing Pages · unlimited workspaces · custom API integrations · advanced CRM/CDP integrations · SmartFlow optimization · custom privacy controls · dedicated customer success · custom |
| Growth Plus | Priced on request | Single-team collaboration · one custom use case during onboarding · Audience Builder · native CRM and CDP integrations · real-time analytics and customizable dashboards · usage based |
The facts
Each one read from Flowcode's own pages, with the date it was checked.
What it does
- Analytics
- The platform reports scan, click, conversion, geolocation and device data, with dashboards, exports and scheduled reports.checked 20 Oct 2026
- API documentation
- The developer portal provides endpoint examples, an OpenAPI 3.0 export, authentication guidance and Postman or Insomnia usage notes.checked 20 Oct 2026
- API extensibility
- Flowcode 2 administrators can create API tokens themselves, and an UpdateCodesInBatch endpoint updates up to 300 codes.checked 20 Oct 2026
- API limits
- The API permits 100 requests per second and returns HTTP 429 errors after that threshold.checked 20 Oct 2026
- API type
- Flowcode exposes a REST API for creating and managing assets, retrieving real-time data and embedding functionality in applications.checked 20 Oct 2026
- Audience
- Flowcode identifies retail and consumer goods, sports and entertainment, media and agency, travel and hospitality, healthcare and pharma, financial services and insurance, automotive, and technology and telecom as industries it serves.checked 8 Oct 2026
- Bulk creation
- Users can upload a CSV to generate large volumes of QR codes simultaneously.checked 20 Oct 2026
- Bulk downloads
- Multiple QR codes can be downloaded in PNG, JPG, SVG, PDF or EPS formats.checked 20 Oct 2026
- CRM integrations
- Documented integrations include Salesforce, HubSpot, Klaviyo, Mailchimp, Iterable, Airship and Marketo.checked 20 Oct 2026
- Documentation support
- Flowcode maintains separate Flowcode 1 and Flowcode 2 developer portals plus a help center and API email support.checked 20 Oct 2026
- Dynamic codes
- Flowcodes are dynamic by default, and their destination URL, content, or experience can be updated without reprinting the code.checked 8 Oct 2026
- Dynamic QR codes
- Plans include QR codes whose destinations can be edited after publication, with lifetime scanning supported on listed tiers.checked 20 Oct 2026
- Enterprise controls
- The pricing page lists full data ownership and custom privacy controls for Enterprise, and identifies CCPA, GDPR, and SOC-II compliance in its plan comparison.checked 8 Oct 2026
- Enterprise workspaces
- Workspaces let teams and brands share assets while enterprise governance maintains parent-child control over data and touchpoints.checked 20 Oct 2026
- FlowID
- FlowID creates first-party audience profiles across customer interactions for personalization and retargeting.checked 20 Oct 2026
- Founder and founding claim
- LinkedIn describes Tim Armstrong as founder and separately says the company was founded in 2020, creating a one-year discrepancy with its structured 2019 field.checked 20 Oct 2026
- Funding
- Crunchbase lists one seed funding round with four investors, including SV Angel, Raptor Group, Quad and Allen & Company, but hides the amount.checked 20 Oct 2026
- Integration cadence
- CRM contact synchronization can run every 30 minutes, hourly, every four or twelve hours, or daily, with manual sync available.checked 20 Oct 2026
- Integrations
- The help center lists direct integrations for Salesforce, HubSpot, Klaviyo, Mailchimp, Iterable, Airship, and Marketo, with webhooks, Zapier, and Snowflake also supported.checked 8 Oct 2026
- Landing pages
- Flowcode provides mobile landing pages and conversion flows that can collect contacts and direct visitors to actions.checked 20 Oct 2026
- Licence
- Flowcode is delivered as a proprietary hosted service under subscription terms; the reviewed official pages do not publish an open-source licence.checked 20 Oct 2026
- Limit: learning curve
- One reviewer described the product as difficult to understand from setup through completion.checked 20 Oct 2026
The company
- Company legal name
- Crunchbase identifies the legal entity as the dtx company, operating as Flowcode.checked 20 Oct 2026
- Company profile
- LinkedIn lists Flowcode as privately held, headquartered in New York, with 51–200 employees and a 2019 founding year.checked 20 Oct 2026
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