Cyance

What Cyance is

Cyance is a web-based B2B intent data platform for identifying accounts researching products and services. It combines first- and third-party signals from local and international media, with standard and custom keyword tracking to focus on account activity relevant to a business. Its Trending Topics feature presents industry trends, prospect interests, pain points, priorities, and how long accounts have researched topics. Cyance says it tracks over 24 billion global data events each month from more than 55,000 sources, including over 30,000 in Europe, and supports discovery in more than 10 languages, including French, German, Spanish, Italian, and Dutch. For account-based marketing, it supports approaches from one-to-few to one-to-many, with intent scoring and technographic and firmographic information. The company says its support team helps customers define business-relevant keywords. Founded in 2007, Cyance became an Expandi Group brand in 2022. It is aimed at B2B companies, agencies, and teams targeting European markets. Pricing is on request; terms specify a 12-month minimum.