Carrot
Carrot provides lead-generation websites, marketing tools, and a lead-management CRM for real estate investors, home-service businesses, and local marketing …
What Carrot is
Carrot provides lead-generation websites, marketing tools, and a lead-management CRM for real estate investors, home-service businesses, and local marketing agencies. Its website tools include an AI website builder, automatically created location pages, SEO controls, keyword discovery, rank tracking, analytics, Google Search Console integration, custom domains, contact forms, and blogging. CarrotCRM uses due-dated tasks and a daily dashboard to organize follow-up, with AI lead scoring, opportunity summaries, and autonomous follow-up tools. Memberships include ownership and sales details, mortgage and tax data, property information, and nearby comps. Integrations listed by Carrot include Zapier, BatchLeads, CallRail, Dialpad, RingCentral, and WordPress. Website plans include managed hosting, while support includes live chat during listed weekday hours, a Help Center, and weekly open office hours. The free CRM account is ongoing rather than a trial, but it allows one user, three sequence templates, and five property reports monthly. Plans include CarrotCRM Free at no cost, Essential at $69 a month, Scale at $179 a month, and Team at $349 a month.
Good
- AI website builder and location pages
- SEO, analytics, and Search Console tools
- CRM tasks and AI lead scoring
- Property and nearby comparable data
- Free CRM account available
Watch out
- Free CRM limits users and reports
- AI Suite costs extra
- Premium support is an add-on
- Some plans bill annually or monthly
Who it suits
Carrot suits real estate investors, home-service businesses, and agencies needing lead-generation websites plus CRM follow-up tools. It also fits users wanting managed hosting and marketing features.
Verdict
Carrot combines website marketing and lead-management workflows for specialized business audiences. Check plan billing, user limits, report allowances, and add-on charges against your needs.
Plans and prices
From Carrot's own pricing page, checked 20 Sep 2026.
| Plan | Price | What it gives you |
|---|---|---|
| Individual | $99 a month | 1 website · 50 auto-created location pages per site · 35 tracked keywords per account · billed annually |
| Agency | $299 a month | 1 agency website · Up to 5 reusable custom templates · 100 tracked keywords across clients · billed monthly |
| AI Suite add-on | $99 a month | Includes available AI features · additional charges may apply above monthly usage limits · $99/month |
| CarrotCRM Free | Free | 1 user · 3 sequence templates · 5 property reports/month · $0/mo |
| CarrotCRM Essential | $69 a month | 3 users · 8 follow-up sequences · 50 property reports/month · 5 e-signature sends/month · $69/mo |
| CarrotWeb Individual annual | $99 a month | 1 website · additional sites $39/month · rank tracking for 35 keywords · 1 call tracking number (100 minutes + 25 SMS/month) · $99/mo with an annual subscription |
| CarrotWeb Individual monthly | $119 a month | 1 website · additional sites $39/month · rank tracking for 35 keywords · 1 call tracking number (100 minutes + 25 SMS/month) · $119/mo |
| CarrotCRM Scale | $179 a month | 5 users · 15 follow-up sequences · 100 property reports/month · 20 e-signature sends/month · $179/mo |
| CarrotAgency | $299 a month | 1 agency website · client sites $29/month each · rank tracking for 100 keywords across clients · 1 call tracking number per client (25 minutes + 25 SMS/month) · $299/mo |
| CarrotCRM Team | $349 a month | 10 users · unlimited follow-up sequences · 200 property reports/month · 50 e-signature sends/month · $349/mo |
The facts
Each one read from Carrot's own pages, with the date it was checked.
What it does
- Blogging
- Yeschecked 20 Sep 2026
- Contact forms
- Yeschecked 20 Sep 2026
- CRM AI
- CarrotCRM offers AI lead scoring, opportunity summaries, and autonomous lead follow-up tools.checked 11 Oct 2026
- CRM onboarding
- CarrotCRM's paid plans include setup support and one-on-one onboarding, while the free plan lists the online Help Center for support.checked 11 Oct 2026
- CRM workflow
- CarrotCRM uses due-dated tasks and a daily dashboard to guide users through lead follow-up actions.checked 11 Oct 2026
- Custom domain
- Yeschecked 20 Sep 2026
- Integrations
- CarrotCRM lists Zapier and an Integration Specialist for paid plans, and its help center lists integrations including BatchLeads, CallRail, Dialpad, RingCentral, and WordPress.checked 11 Oct 2026
- Notable limits
- The free CRM account is not a limited-time trial and includes one user, three sequence templates, and five property reports per month.checked 11 Oct 2026
- Paid from
- 99checked 20 Sep 2026
- Property information
- CarrotCRM includes ownership and sales details, mortgage and tax data, property information, and nearby comps with its memberships.checked 11 Oct 2026
- Purpose
- Carrot offers lead-generation websites, marketing tools, and lead-management CRM for real estate investors, home-service businesses, and local marketing agencies.checked 11 Oct 2026
- Security and hosting
- Carrot says website plans include fast, secure managed hosting and that customers do not need to manage updates, plugins, backups, or firewalls.checked 11 Oct 2026
- SEO controls
- Yeschecked 20 Sep 2026
- Support
- Website plans include live chat during listed weekday hours, a self-serve Help Center, and weekly open office hours; premium support is an add-on.checked 11 Oct 2026
- Website features
- Carrot websites include an AI website builder, auto-created location pages, SEO tools, keyword discovery, rank tracking, analytics, and Google Search Console integration.checked 11 Oct 2026
The company
- Company history
- Carrot says it launched in 2014 to serve real estate investors and later expanded into CRM, professional services, home services, and agencies.checked 11 Oct 2026
- Founded
- 2013checked 28 Sep 2026
Money
- Free plan
- Nochecked 20 Sep 2026
