BrightLocal Citation Tracker
BrightLocal Citation Tracker helps businesses find inconsistent name, address, and phone details, spot duplicate listings, and identify citations held by com…
What BrightLocal Citation Tracker is
BrightLocal Citation Tracker helps businesses find inconsistent name, address, and phone details, spot duplicate listings, and identify citations held by competitors. It checks directories including Yelp, Google, and Facebook, and highlights places where competitors are listed but the business is not, with a checklist of those opportunities. Discovery uses Google searches based on business name and postcode or phone number and city, as well as searches on top directories. A citation may be missed if it is not indexed by Google or does not appear in the searches checked. The tool monitors listings but does not change information on other websites; BrightLocal points to Citation Builder or Active Sync for corrections. Reports can be exported as CSV or PDF, and listed integrations include Google Analytics 4, Google Business Profile, Facebook, and Zapier. The product includes one location and has a 14-day trial, but no free plan. Pricing is on request. BrightLocal is headquartered in Brighton, United Kingdom, and was founded in 2009. The company describes the tool as useful for agencies auditing clients’ digital presence and planning citation strategies.
Good
- Finds duplicate listings and inconsistent business details.
- Shows competitor citation gaps with a checklist.
- Exports reports as CSV or PDF.
- 14-day trial is available.
Watch out
- No free plan.
- Includes one location.
- Does not correct listings on other websites.
- May miss citations absent from checked search results.
Who it suits
Citation Tracker may suit agencies auditing clients’ local listings and planning citation work. It can also fit businesses that need to find inconsistent listings or competitor citation gaps for one location.
Verdict
Citation Tracker helps identify listing errors and competitor citation opportunities, but it does not make corrections itself. Its discovery method can miss citations that do not appear in the searches it checks.
Plans and prices
From BrightLocal Citation Tracker's own pricing page, checked 11 Oct 2026.
| Plan | Price | What it gives you |
|---|---|---|
| Track | $31 a month | 1 location · Citation Tracker included · monitor up to 100 keywords and four competitors · geo-grid for up to five keywords · $369 billed annually |
| Manage | $40 a month | 1 location · includes Track features and Citation Tracker · synced business details · Google Business Profile post scheduling · $485 billed annually |
| Grow | $49 a month | 1 location · includes Manage features and Citation Tracker · review monitoring and responses · review requests by email, SMS, and in-store campaigns · $584 billed annually |
The facts
Each one read from BrightLocal Citation Tracker's own pages, with the date it was checked.
What it does
- API
- BrightLocal offers RESTful APIs, including a Citation Building API for ordering citations, updating them, and tracking campaigns.checked 11 Oct 2026
- Audience
- BrightLocal describes Citation Tracker as useful for agencies auditing client digital presences and planning citation strategies.checked 11 Oct 2026
- Citation discovery
- Citation Tracker uses Google searches based on business name and postcode or phone number and city, plus searches on its top directories.checked 11 Oct 2026
- Citation gaps
- The tool shows directories where competitors are listed but the business is missing and provides a checklist of those opportunities.checked 11 Oct 2026
- Citation management
- Yeschecked 22 Sep 2026
- Competitor tracking
- Yeschecked 22 Sep 2026
- Correction
- Citation Tracker finds and monitors listings but does not itself change data on other websites; BrightLocal points to Citation Builder or Active Sync for corrections.checked 11 Oct 2026
- Discovery limit
- The tool may not capture a citation if it is not indexed by Google or does not appear in the search results it checks.checked 11 Oct 2026
- Exports
- Citation Tracker reports can be exported as CSV or PDF files.checked 11 Oct 2026
- Google profile tools
- Yeschecked 22 Sep 2026
- Included locations
- 1checked 22 Sep 2026
- Integrations
- BrightLocal lists native integrations with Google Analytics 4, Google Business Profile, Facebook, and Zapier.checked 11 Oct 2026
- Local rank tracking
- Yeschecked 22 Sep 2026
- NAP auditing
- Citation Tracker checks core business data on important directories including Yelp, Google, and Facebook, highlighting errors and inconsistencies.checked 11 Oct 2026
- Privacy
- BrightLocal states that it will never sell personal data to a third party.checked 11 Oct 2026
- Purpose
- Citation Tracker finds incorrect business name, address, and phone data, detects duplicate listings, and identifies competitors’ citations.checked 11 Oct 2026
- Security
- BrightLocal says it uses security measures to prevent unauthorized access and seeks technology providers certified to ISO 27001 or equivalent SOC II where practical.checked 11 Oct 2026
- Support
- BrightLocal says its local SEO knowledgeable support team can answer questions, troubleshoot issues, and provide guidance.checked 11 Oct 2026
The company
- Founded
- 2009checked 19 Oct 2026
- Headquarters
- Brighton, United Kingdomchecked 19 Oct 2026
Money
- Free plan
- Nochecked 22 Sep 2026
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