Booker
Booker is management software for spas, salons, barbershops, boutique beauty businesses, and massage studios.
What Booker is
Booker is management software for spas, salons, barbershops, boutique beauty businesses, and massage studios. It brings bookings, rooms, equipment, staff schedules, inventory, payments, and payroll together, with access on web, Android, and iOS. Clients can book online, and businesses can list services in the Mindbody app. The platform includes point-of-sale and online payments, plus ways to sell gift cards, memberships, and packages. Marketing tools include email and text reminders, automations, reviews, and referrals, with availability varying by plan. Messenger is an optional 24/7 AI chatbot for client questions, missed calls, and sales; it is an add-on for Accelerate and Ultimate. Starter costs $139 a month and includes up to 3,000 text notifications and reminders, limited staff profiles, and basic reporting. Eligible customers can get a mobile-optimized custom website at no extra plan cost; prenatal, children's, and medical service businesses are excluded. Booker offers setup and migration assistance, plus subscription technical support.
Good
- Online booking and Mindbody app service listings
- Manages staff schedules, inventory, payments, and payroll
- Supports gift cards, memberships, and packages
- Phone, chat, email, and 24/7 online support
Watch out
- No free plan
- Starter costs $139 a month
- Starter limits the number of staff profiles
- Messenger is an add-on for Accelerate and Ultimate
Who it suits
Booker suits service businesses such as spas, salons, barbershops, and massage studios that need to manage bookings, staff, inventory, payments, or payroll. Multi-location and franchising businesses can consider its Enterprise plan.
Verdict
Booker combines day-to-day service business management with online booking, payments, and marketing tools. Check plan details for staff limits and feature availability, and note that the listed Starter price is $139 a month.
Plans and prices
From Booker's own pricing page, checked 7 Oct 2026.
| Plan | Price | What it gives you |
|---|---|---|
| Starter | $139 a month | Up to 3,000 text notifications and reminders · limited staff profiles · basic reporting |
| Accelerate | Priced on request | Unlimited active staff profiles · smart contact lists · customizable email templates · client rewards |
| Ultimate | Priced on request | Automated email and text marketing · unlimited two-way text notifications and reminders · reviews and referrals · automated opening fill |
| Enterprise | Priced on request | Custom plan for multi-location or franchising businesses |
The facts
Each one read from Booker's own pages, with the date it was checked.
What it does
- AI messaging
- Messenger is a 24/7 AI-powered chatbot for client questions, missed calls, and sales, available as an add-on on Accelerate and Ultimate.checked 7 Oct 2026
- Business website
- A mobile-optimized custom website is included at no extra plan cost for eligible Booker customers; prenatal, children's, and medical service businesses are excluded.checked 7 Oct 2026
- Data protection
- Playlist states customer data is encrypted in transit and at rest, with role-based access controls and multi-factor authentication.checked 7 Oct 2026
- Integrations
- Booker says its custom websites directly integrate with its services page for real-time booking.checked 7 Oct 2026
- Marketing
- Booker offers email and text reminders, marketing automations, reviews, and referral tools, with features varying by plan.checked 7 Oct 2026
- Online booking
- Clients can book online, and businesses can list services in the Mindbody app.checked 7 Oct 2026
- Operations
- The platform manages bookings, rooms, equipment, staff schedules, inventory, payments, and payroll.checked 7 Oct 2026
- Payments
- Booker includes point-of-sale and online payments, and supports selling gift cards, memberships, and packages.checked 7 Oct 2026
- Purpose
- Booker provides management software for day spas, hotel spas, salons, barbershops, boutique beauty businesses, and massage studios.checked 7 Oct 2026
- Security
- Playlist’s Trust Center says its security program aligns with CIS CSC and the NIST cybersecurity framework and maintains certifications including HITRUST CSF and PCI DSS Level 1 service provider.checked 7 Oct 2026
- Setup
- Booker offers one-on-one setup and training, data migration support, and Technical Account Management.checked 7 Oct 2026
- Support
- Booker provides unlimited technical support for the subscription, online support 24/7, and assistance by phone, chat, or email.checked 7 Oct 2026
The company
- Company
- Booker is part of Playlist alongside Mindbody and ClassPass.checked 7 Oct 2026
- Headquarters
- Missoula, Montana, United Stateschecked 28 Sep 2026
Money
- Notable plan limit
- Starter includes a limited number of staff profiles, while Accelerate and Ultimate include unlimited logins.checked 7 Oct 2026
