Alt Text Pro

Alt Text Pro is an AI-assisted alt-text service built around WordPress, with an API for other applications and websites. It is best for site owners who want editable drafts and a review step before saving. Choose a plan by the WordPress workflow you need and how many successful generations you expect.

Overview

The product keeps a person in control: generated descriptions can be revised before they are saved to the WordPress media library. Bulk processing and plan-specific workflows make it more useful for maintaining an established site than a bare single-image generator. Its credit system is straightforward—each successful generation uses one credit, while failed requests do not—and uploaded files can be up to 10 MB.

The API extends the service to projects that do not use WordPress. The main trade-off is that useful workflow features are divided across paid tiers, so a low monthly price does not necessarily cover batch cleanup, contextual generation, or commerce needs.

Key features

Editable WordPress drafts

Review and adjust generated text before saving it to the media library. That makes Alt Text Pro a better fit for publishers who want AI assistance without surrendering editorial judgment. Lite can auto-generate text on upload, but its single-image workflow is not designed for clearing a large backlog; Standard adds bulk media-library fixes and workflows for images in posts and pages.

Context and site workflows

Page context can help tailor drafts to their surrounding content, but context-aware generation starts with Pro. Pro also includes WooCommerce workflows and custom post type support; Agency keeps context and custom post type support while adding a multi-site-friendly workflow. These distinctions matter for stores and larger site setups, but are unnecessary overhead for a small site that only needs individual image descriptions.

API, formats, and data handling

The API is an option for integrating generation into non-WordPress applications or websites. Supported image formats are JPEG, PNG, GIF, and WebP. Images are processed through encrypted HTTPS connections and are not retained on the service's servers after processing; its privacy policy also says traffic is encrypted in transit and passwords are securely hashed.

Pricing

The free plan costs nothing (billed $0/mo) and includes 15 credits plus 150 signup bonus credits that never expire, with the WordPress plugin. It is a sensible way to try the workflow, but the initial 15-credit allowance is small for ongoing work.

Lite costs $4 a month (billed $4/mo) for 150 credits, auto-generation on upload, a single-image workflow, and email support. It suits a modest stream of new images, not bulk maintenance. Standard costs $9 a month (billed $9/mo) for 1,000 credits, bulk media-library fixes, post and page image workflows, and email support; it is the more relevant plan for a substantial backlog.

Pro costs $14 a month (billed $14/mo) for 2,000 credits, context-aware generation, WooCommerce workflows, and custom post type support. Agency costs $19 a month (billed $19/mo) for 3,500 credits, a multi-site-friendly workflow, context-aware generation, and custom post type support. Agency is aimed at multi-site work; Pro has the specified WooCommerce workflow. Neither is compelling if the site does not need its added workflow features.

Annual billing saves 10%: Lite annual costs $43.20 a year (billed $43.20/year) with 150 credits per month; Standard annual costs $97.20 a year (billed $97.20/year) with 1,000 credits per month; Pro annual costs $151.20 a year (billed $151.20/year) with 2,000 credits per month; and Agency annual costs $205.20 a year (billed $205.20/year) with 3,500 credits per month. The Small Credit Pack costs $5, paid once (billed $5 for 500 credits), is for paid subscribers only, and its credits never expire. It can add capacity without changing tiers, but it does not provide features reserved for higher plans. Subscribers can cancel from their dashboard.

Platforms

Alt Text Pro offers a web service, a WordPress plugin, and an API. The plugin supports WordPress workflows; the API is the route for integrating the service into other applications or websites.

Who it's for

Choose Alt Text Pro if you manage WordPress images, want to review descriptions before saving them, and can match a credit allowance to your publishing volume. Standard is the practical fit for bulk cleanup; Pro is better suited to contextual or WooCommerce workflows, while Agency targets multi-site-friendly work. Look elsewhere if you need a workflow outside these options or routinely handle files over 10 MB.

Pros and cons

Pros

• Human review stays in the loop. Drafts remain editable before being saved to the media library.
• Failed requests preserve credits. Only successful generations use one credit.
• Several WordPress workflows scale by plan. Standard adds bulk fixes, while Pro and Agency offer more specialized features.
• API access broadens its reach. WordPress is not required for an application or website integration.
• Images are not retained after processing. The documentation describes encrypted processing and no server-side image storage afterward.

Cons

• The free recurring allowance is limited. It includes 15 credits per month, even though the 150 signup bonus credits never expire.
• Lite is limited to single-image work. Users needing bulk media-library fixes must move to Standard.
• Context-aware generation is reserved for higher tiers. Lite and Standard do not include it.
• Uploads have a 10 MB ceiling. Larger files fall outside the stated limit.

Alternatives

Browse AI Alt Text Generators for a category-wide shortlist. Choose ALTtext.org instead if its free allowance of 20 ALT texts per day and support across web, Apple apps, and browser extension better match your devices. Altagonist is another freemium option, with a free tier of 50 credits per month and support for Windows as well as web; consider it if those terms and platforms suit your workflow.

AI Alt Text Builder may fit users who want to use their own OpenAI API key for unlimited single-image generations on its free tier. Alt Audit is worth comparing if bulk processing and export capabilities are priorities: its Starter plan costs $5 a month and includes 800 credits per month. AltTextLab offers a free 25-credit monthly tier and lists more than 20 integrations and an API, making it a candidate for broader integration needs.

AutoAlt.ai is another freemium alternative, with 50 monthly credits on its free tier and a free trial. Caseo offers a free plan with a 15-day trial window and all features unlocked; compare it if that trial structure is a priority. AltGen may suit users who want a free tier with bulk upload, CSV import, page scraping, API access, and webhooks.

Verdict

Alt Text Pro is a strong fit for WordPress publishers who want editable AI-assisted descriptions, a deliberate review step, and a plan that matches their image volume. Its clearest advantage is the combination of WordPress-specific workflows and API access; its main drawback is that bulk, contextual, commerce, and multi-site needs push users into distinct paid tiers. Pick it when those workflows align with your site. Look elsewhere if the free recurring allowance is too small or your files exceed 10 MB.